German-Polish Relations. Analysis of the Past, Current and Future Trade Relations

Business & Finance, Economics, International
Cover of the book German-Polish Relations. Analysis of the Past, Current and Future Trade Relations by Eva Schruff, GRIN Verlag
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Eva Schruff ISBN: 9783656965619
Publisher: GRIN Verlag Publication: May 21, 2015
Imprint: GRIN Verlag Language: English
Author: Eva Schruff
ISBN: 9783656965619
Publisher: GRIN Verlag
Publication: May 21, 2015
Imprint: GRIN Verlag
Language: English

Seminar paper from the year 2013 in the subject Economics - International Economic Relations, Berlin School of Economics and Law, course: International Economics, language: English, abstract: This term paper explores the effect of culture on international business. In order to do so, it first evaluates the influence of national culture and then the influence of corporate culture on international management. In the end it presents and analyzes a new framework which argues that these two types of culture interrelate and that both shape international management practices. In 2010 Wal-Mart Inc. has been the world's top retailer with revenues of US$ mil 405,046. However, they have never managed to establish Wal-Mart Germany since they have entered the market in late 1997. They left the market with huge losses in 2006. 'In Germany, analysts say, Wal-Mart never got traction in a market characterized by unrelenting price competition, well-established discounters and the cultural resistance of German shoppers to hypermarkets, which sell fresh vegetables a few aisles away from lawn mowers.'

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Seminar paper from the year 2013 in the subject Economics - International Economic Relations, Berlin School of Economics and Law, course: International Economics, language: English, abstract: This term paper explores the effect of culture on international business. In order to do so, it first evaluates the influence of national culture and then the influence of corporate culture on international management. In the end it presents and analyzes a new framework which argues that these two types of culture interrelate and that both shape international management practices. In 2010 Wal-Mart Inc. has been the world's top retailer with revenues of US$ mil 405,046. However, they have never managed to establish Wal-Mart Germany since they have entered the market in late 1997. They left the market with huge losses in 2006. 'In Germany, analysts say, Wal-Mart never got traction in a market characterized by unrelenting price competition, well-established discounters and the cultural resistance of German shoppers to hypermarkets, which sell fresh vegetables a few aisles away from lawn mowers.'

More books from GRIN Verlag

Cover of the book Globales Kommunikationsmanagement by Eva Schruff
Cover of the book Kosten-Nutzen-Kalkulation nach Homans by Eva Schruff
Cover of the book Leadership and Management - A closer look on Differences and Managerial Roles by Eva Schruff
Cover of the book Glückliche Mitarbeiter. Talent Management als Lösungsansatz für aktuelle Herausforderungen des Personalmanagements by Eva Schruff
Cover of the book An evaluation of the fuzzy attractiveness of market entry (FAME) model for market selection decisions and the related modelling process by Eva Schruff
Cover of the book Waldorfpädagogik - ein Überblick by Eva Schruff
Cover of the book Die Grippe - Epidemie trotz Impfung? by Eva Schruff
Cover of the book Interkulturelle Bildung in Nordrhein-Westfalen by Eva Schruff
Cover of the book Gustav Mensching - Leben und Werk by Eva Schruff
Cover of the book Familie im Wandel. Ein Vergleich der Lebensgemeinschaften unter dem Aspekt der Familiengründung by Eva Schruff
Cover of the book Planung, Durchführung und Bewertung von Unterrichtseinheiten im OP-Weiterbildungskurs by Eva Schruff
Cover of the book Paulus - Apostel und Revolutionsführer? by Eva Schruff
Cover of the book Corporate Management in Action - Nestlé and Globalisation by Eva Schruff
Cover of the book Weiterbildung für ältere Menschen in der nachberuflichen Lebensphase by Eva Schruff
Cover of the book Privacy Risk Management im Einzelhandel by Eva Schruff
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy