Corporate History category: 769 books
Dear Chairman
Boardroom Battles and the Rise of Shareholder Activism
Language: English
Release Date: February 23, 2016
A sharp and illuminating history of one of capitalism’s longest running tensions—the conflicts of interest among public company directors, managers, and shareholders—told through entertaining case studies and original letters from some of our most legendary and controversial investors and activists.
Recent...
Confronting Capitalism
Real Solutions for a Troubled Economic System
Language: English
Release Date: April 15, 2015
With one side of the political aisle proposing increasingly more socialistic and anti-capitalistic ideas, the other side has been quick to defend our country’s great economic model, with good reason. Capitalism--spanning a spectrum from laissez faire to authoritarian--shapes the market economies...
Credit, Fashion, Sex
Economies of Regard in Old Regime France
Language: English
Release Date: October 23, 2013
In Old Regime France credit was both a central part of economic exchange and a crucial concept for explaining dynamics of influence and power in all spheres of life. Contemporaries used the term credit to describe reputation and the currency it provided in court politics, literary production, religion,...
Managed by the Markets
How Finance Re-Shaped America
Language: English
Release Date: March 26, 2009
The current economic crisis reveals just how central finance has become to American life. Problems with obscure securities created on Wall Street radiated outward to threaten the retirement security of pensioners in Florida and Arizona, the homes and college savings of families in Detroit and Southern...
by Bartow J. Elmore
Language: English
Release Date: November 3, 2014
Language: English
Release Date: November 3, 2014
"Citizen Coke demostrate[s] a complete lack of understanding about…the Coca-Cola system—past and present." —Ted Ryan, the Coca-Cola Company
By examining “the real thing” ingredient by ingredient, this brilliant history shows how Coke used a strategy of outsourcing and leveraged free...
America's Bank
The Epic Struggle to Create the Federal Reserve
Language: English
Release Date: October 20, 2015
A tour de force of historical reportage, America’s Bank illuminates the tumultuous era and remarkable personalities that spurred the unlikely birth of America’s modern central bank, the Federal Reserve. Today, the Fed is the bedrock of the financial landscape, yet the fight to create it was so...
Netflixed
The Epic Battle for America's Eyeballs
Language: English
Release Date: October 11, 2012
Netflix has come a long way since 1997, when two Silicon Valley entrepreneurs, Marc Randolph and Reed Hastings, decided to start an online DVD store before most people owned a DVD player. They were surprised and elated when launch-day traffic in April 1998 crashed their server and resulted in 150...
by Debbie Foster, Jack Kennedy, H.J. Heinz Company
Language: English
Release Date: October 9, 2006
Language: English
Release Date: October 9, 2006
In 1869, the American diet was a dreary affair. Kitchen staples included bread, potatoes, other root vegetables, and meat. Tomatoes�then called "love apples"�were an exotic fruit. A young 25-year-old Henry J. Heinz helped to change all of that. He established his company based on a single premise:...
by Jennifer Dawn Farley
Language: English
Release Date: August 26, 2013
Language: English
Release Date: August 26, 2013
Shaped by the Duke family�s influence and the production of bright leaf tobacco, Durham, North Carolina, over time, has transformed from the �Bull City� to the �City of Medicine.� Duke Homestead and the American Tobacco Company showcases the effect of both tobacco and the Duke family in Durham....
The Coke Machine
The Dirty Truth Behind the World's Favorite Soft Drink
Language: English
Release Date: September 6, 2011
The Coke Machine takes readers deep inside the Coca-Cola Company and its international franchisees to reveal how they became the number one brand in the world, and just how far they'll go to stay there.
Ever since its "I'd like to teach the world to sing" commercials from the 1970s,...
Power Failure
The Inside Story of The Collapse of Enron
Language: English
Release Date: March 25, 2003
*“They’re still trying to hide the weenie,” thought Sherron Watkins as she read a newspaper clipping about Enron two weeks before Christmas, 2001. . . It quoted [CFO] Jeff McMahon addressing the company’s creditors and cautioning them against a rash judgment. “Don’t assume that there is...
Breaking Rockefeller
The Incredible Story of the Ambitious Rivals Who Toppled an Oil Empire
Language: English
Release Date: May 24, 2016
The incredible tale of how ambitious oil rivals Marcus Samuel, Jr., and Henri Deterding joined forces to topple the Standard Oil empire
Marcus Samuel, Jr., is an unorthodox Jewish merchant trader. Henri Deterding is a take-no-prisoners oilman. In 1889, John D. Rockefeller is at the peak of...
When Money Was In Fashion
Henry Goldman, Goldman Sachs, and the Founding of Wall Street
Language: English
Release Date: April 27, 2010
This epic biography tells the story of the rise of Wall Street and the growth of Goldman Sachs from a small commercial paper company to the international banking business we know today. At its heart is the story of Henry Goldman, a man who spoke out passionately for his beliefs, understood the importance...
Digital Gold
Bitcoin and the Inside Story of the Misfits and Millionaires Trying to Reinvent Money
Language: English
Release Date: May 17, 2016
Bitcoin, the landmark digital money and financial technology, has spawned a global social movement with utopian ambitions. The notion of a new currency, maintained by the computers of users around the world, has been the butt of many jokes, but that has not stopped it from growing into a technology...