The Real Estate Agent's Guide to FSBOs

Make Big Money Prospecting for Sale By Owner Properties

Business & Finance, Finance & Investing, Real Estate, Marketing & Sales, Sales & Selling
Cover of the book The Real Estate Agent's Guide to FSBOs by John MALOOF, AMACOM
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Author: John MALOOF ISBN: 9780814409664
Publisher: AMACOM Publication: October 24, 2007
Imprint: AMACOM Language: English
Author: John MALOOF
ISBN: 9780814409664
Publisher: AMACOM
Publication: October 24, 2007
Imprint: AMACOM
Language: English

According to the National Association of Realtors, 86% of new real estate agents don't make it past their first year. The majority give up due to frustration and the overwhelming start-up costs involved in the industry. But there is an untapped resource that will help agents take their careers to new heights-the For-Sale-By-Owner (FSBO) listing. Many homeowners try to sell their home, without an agent, believing that they can find a buyer just as quickly and avoid paying a commission. But often, nothing can be further from the truth. Author John Maloof has built a stellar career by farming FSBOs. He made six figures his first year as a real estate agent using his prospecting plan. Now, in The Real Estate Agent's Guide to FSBOs, he shows other agents how they can do the same. Using these proven techniques, agents will learn how to:• find FSBOs • approach a prospect • make a listing presentation that will convince even the most reluctant homeowner • handle rejections • formulate a marketing plan • service listings • build a referral base • stage open houses • closethe saleComplete with Internet resources and a sample resume and log sheet, this is the one book that will show new agents and experienced Realtors alike how to make more money than they ever thought possible.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

According to the National Association of Realtors, 86% of new real estate agents don't make it past their first year. The majority give up due to frustration and the overwhelming start-up costs involved in the industry. But there is an untapped resource that will help agents take their careers to new heights-the For-Sale-By-Owner (FSBO) listing. Many homeowners try to sell their home, without an agent, believing that they can find a buyer just as quickly and avoid paying a commission. But often, nothing can be further from the truth. Author John Maloof has built a stellar career by farming FSBOs. He made six figures his first year as a real estate agent using his prospecting plan. Now, in The Real Estate Agent's Guide to FSBOs, he shows other agents how they can do the same. Using these proven techniques, agents will learn how to:• find FSBOs • approach a prospect • make a listing presentation that will convince even the most reluctant homeowner • handle rejections • formulate a marketing plan • service listings • build a referral base • stage open houses • closethe saleComplete with Internet resources and a sample resume and log sheet, this is the one book that will show new agents and experienced Realtors alike how to make more money than they ever thought possible.

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