Leading the Learning Revolution

The Expert's Guide to Capitalizing on the Exploding Lifelong Education Market

Business & Finance, Business Reference, Education, Marketing & Sales, Customer Service
Cover of the book Leading the Learning Revolution by Jeff Cobb, AMACOM
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Author: Jeff Cobb ISBN: 9780814432266
Publisher: AMACOM Publication: November 30, 2012
Imprint: AMACOM Language: English
Author: Jeff Cobb
ISBN: 9780814432266
Publisher: AMACOM
Publication: November 30, 2012
Imprint: AMACOM
Language: English

The lucrative market of lifelong learning is one author Jeff Cobb has gained decades of experience working in as an entrepreneur and adviser. In this book, he explains how to tap into this growing market, which rewards the most forward-thinking training firms, professional associates, continuing education programs, and entrepreneurial speakers and consultants. Leading the Learning Revolution also showcases how to use technology to create high-impact learning opportunities, how to develop content that is faster and better than the competition's, how to convert prospects to customers by building connections, and how you can benefit from the bottom-line results of the multibillion-dollar lifelong learning business. With more than sixty million adults currently engaged in webinars, webcasts, in-house training, continuing education classes, and more the opportunities are endless for individuals, companies, and organizations in the education business. But this means there’s also more competition than ever--and it’s not uncommon for newcomers to topple the old guard. Learn how to keep pace with the need for instantly accessible learning materials and flexible delivery methods, discover new ways to help your students experience community and connection, and become a leader in your market. Leading the Learning Revolution provides a complete guide to starting or advancing an online education business that will put you in the forefront of your field.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The lucrative market of lifelong learning is one author Jeff Cobb has gained decades of experience working in as an entrepreneur and adviser. In this book, he explains how to tap into this growing market, which rewards the most forward-thinking training firms, professional associates, continuing education programs, and entrepreneurial speakers and consultants. Leading the Learning Revolution also showcases how to use technology to create high-impact learning opportunities, how to develop content that is faster and better than the competition's, how to convert prospects to customers by building connections, and how you can benefit from the bottom-line results of the multibillion-dollar lifelong learning business. With more than sixty million adults currently engaged in webinars, webcasts, in-house training, continuing education classes, and more the opportunities are endless for individuals, companies, and organizations in the education business. But this means there’s also more competition than ever--and it’s not uncommon for newcomers to topple the old guard. Learn how to keep pace with the need for instantly accessible learning materials and flexible delivery methods, discover new ways to help your students experience community and connection, and become a leader in your market. Leading the Learning Revolution provides a complete guide to starting or advancing an online education business that will put you in the forefront of your field.

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