Miriam Mennen: 19 books
by Miriam Mennen
Language: English
Release Date: March 9, 2011
Language: English
Release Date: March 9, 2011
Seminar paper from the year 2011 in the subject Business economics - Operations Research, grade: 1,2, University of Sunderland, language: English, abstract: The following report presents a strategic analysis of the British Broadcasting Corporation (BBC). In order to analyse the external environment...
Innovation & Growth - A case study of Pfizer
A case study of Pfizer
Language: English
Release Date: March 18, 2010
Essay from the year 2007 in the subject Business economics - Business Management, Corporate Governance, grade: 69% - B, University of Sunderland (Faculty of Business and Law), course: Innovation & Growth, language: English, abstract: Pfizer Inc. is taken as case study for an innovative company...
by Miriam Mennen
Language: English
Release Date: March 19, 2010
Language: English
Release Date: March 19, 2010
Essay from the year 2006 in the subject Business economics - Economic Policy, grade: 64 % - B, University of Sunderland, language: English, abstract: Following questions will be answered: Analyse the merits of globalisation in terms of their benefits to countries? It is said that 'Trade Liberalisation...
The Body Shop
Strategic Business Management
Language: English
Release Date: January 3, 2011
Seminar paper from the year 2003 in the subject Business economics - Company formation, Business Plans, grade: 2,1, New College Durham (Business School), language: English, abstract: This assignment is concerned with the strategic planning process of a chosen organisation which is The Body Shop International...
International Trade and Finance - Pharmaceutical Industry in Germany
Research and Development - Innovation and Knowledge Creation
Language: English
Release Date: March 18, 2010
Essay from the year 2006 in the subject Pharmacology, grade: 71 % - A, University of Sunderland (Faculty of Business and Law), course: International Trade and Finance, language: English, abstract: This paper will firstly analyse the importance of R&D, its global dimension and its future trends....
by Miriam Mennen
Language: English
Release Date: March 19, 2010
Language: English
Release Date: March 19, 2010
Essay from the year 2005 in the subject Business economics - Business Management, Corporate Governance, grade: 72 % - A, University of Sunderland, course: Managing Principles and Practice, language: English, abstract: In this essay John Lewis Partnership's leadership is going to be examined. First,...
by Miriam Mennen
Language: English
Release Date: March 19, 2010
Language: English
Release Date: March 19, 2010
Essay from the year 2005 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 72 % - A, University of Sunderland, course: Global Corporate Strategy, language: English, abstract: Ryanair was founded in 1985 as a family business that originally...
by Miriam Mennen
Language: English
Release Date: March 18, 2010
Language: English
Release Date: March 18, 2010
Essay from the year 2007 in the subject Business economics - Business Management, Corporate Governance, grade: 69% - B, University of Sunderland (Faculty of Business and Law), course: Applied Research Methods for Business and Management, language: English, abstract: The notion of job satisfaction...
Global Corporate Strategy - A Critical Analysis and Evaluation of Amazon.com
A Critical Analysis and Evaluation of Amazon.com
Language: English
Release Date: March 19, 2010
Essay from the year 2006 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 65 % - B, University of Sunderland (Faculty of Business and Law), course: Global Corporate Strategy, language: English, abstract: In the following, the Amazon.com...
Implications of the ageing population on the pharmaceutical and the tourism industry from a marketing point of view
Examples of Germany, the UK, the US and Japan
Language: English
Release Date: March 19, 2010
Essay from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 84% - A, University of Sunderland, course: Marketing Strategy, language: English, abstract: Due to the world's demographic development towards an increasing aging...
by Miriam Mennen
Language: English
Release Date: March 19, 2010
Language: English
Release Date: March 19, 2010
Essay from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 82 % - A, University of Sunderland, course: Strategic Marketing, language: English, abstract: In the following, the reader will be provided with an overview of...
by Miriam Mennen
Language: English
Release Date: March 22, 2010
Language: English
Release Date: March 22, 2010
Seminar paper from the year 2006 in the subject Business economics - Personnel and Organisation, grade: 62 % - B, University of Sunderland, course: Managing International Personnel, language: English, abstract: Purpose - The aim of this study is to investigate the role of mentoring in a global context....
by Miriam Mennen
Language: English
Release Date: March 19, 2010
Language: English
Release Date: March 19, 2010
Essay from the year 2005 in the subject Business economics - Operations Research, grade: 71 % - A, University of Sunderland, course: Managing Principles and Practice, language: English, abstract: In this essay Debenhams leadership is going to be examined. First, company's main events will be highlighted....
Private label brands are a threat for high value manufacturer's brands such as 'Charmin'!
An investigation of Procter & Gamble's marketing strategy focusing on 'pricing', under critical consideration of consumer buying behaviour and brand loyalty
Language: English
Release Date: January 19, 2011
Master's Thesis from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1.0, University of Sunderland, language: English, abstract: This research project presents the outcomes of a case study analysis of Procter and Gamble's...
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