Strategic Financial Management - Analysed company: adidas AG

Analysed company: adidas AG

Business & Finance
Cover of the book Strategic Financial Management - Analysed company: adidas AG by Andreas Klein, GRIN Verlag
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Author: Andreas Klein ISBN: 9783638837934
Publisher: GRIN Verlag Publication: October 25, 2007
Imprint: GRIN Verlag Language: English
Author: Andreas Klein
ISBN: 9783638837934
Publisher: GRIN Verlag
Publication: October 25, 2007
Imprint: GRIN Verlag
Language: English

Seminar paper from the year 2007 in the subject Business economics - Miscellaneous, grade: A, University of Bradford (School of Management), course: Strategic Financial Management, 29 entries in the bibliography, language: English, abstract: The valuation of a company is fundamental for financial and strategic decision making. One of the first structured approaches to assess the value of a company was the so-called Shareholder Value Analysis developed by Rappaport (1986). Heidentified value drivers in three different areas, namely Finance, Investment and Business. The theory says that improvement of these value drivers leads directly to an increase in shareholder value (Spencer and Francis 1998). In this assignment, the company to be evaluated, namely adidas, will be presented and then analysed concerning the value delivery in recent years. After that, different methods of company valuation will be explained and applied to adidas. The assignment will finish with a critical appraisal of the findings.

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Seminar paper from the year 2007 in the subject Business economics - Miscellaneous, grade: A, University of Bradford (School of Management), course: Strategic Financial Management, 29 entries in the bibliography, language: English, abstract: The valuation of a company is fundamental for financial and strategic decision making. One of the first structured approaches to assess the value of a company was the so-called Shareholder Value Analysis developed by Rappaport (1986). Heidentified value drivers in three different areas, namely Finance, Investment and Business. The theory says that improvement of these value drivers leads directly to an increase in shareholder value (Spencer and Francis 1998). In this assignment, the company to be evaluated, namely adidas, will be presented and then analysed concerning the value delivery in recent years. After that, different methods of company valuation will be explained and applied to adidas. The assignment will finish with a critical appraisal of the findings.

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