McIlhenny's Gold
How a Louisiana Family Built the Tabasco Empire
Nonfiction, Food & Drink, Food Writing, Biography & Memoir, Business
| Author: | Jeffrey Rothfeder | ISBN: | 9780061844249 |
| Publisher: | HarperCollins e-books | Publication: | March 17, 2009 |
| Imprint: | HarperCollins e-books | Language: | English |
| Author: | Jeffrey Rothfeder |
| ISBN: | 9780061844249 |
| Publisher: | HarperCollins e-books |
| Publication: | March 17, 2009 |
| Imprint: | HarperCollins e-books |
| Language: | English |
In this fascinating history, Jeffrey Rothfeder tells how, from a simple idea—the outgrowth of a handful of peppers planted on an isolated island on the Gulf of Mexico—a secretive family business emerged that would produce one of the best-known products in the world.
A delectable and satisfying read for both Tabasco fans and business buffs, McIlhenny's Gold is the untold story of the continuing success of an eccentric, private company; a lively history of one of the most popular consumer products of all times; and an exploration of our desire to test the limits of human tolerance for fiery foods.
In this fascinating history, Jeffrey Rothfeder tells how, from a simple idea—the outgrowth of a handful of peppers planted on an isolated island on the Gulf of Mexico—a secretive family business emerged that would produce one of the best-known products in the world.
A delectable and satisfying read for both Tabasco fans and business buffs, McIlhenny's Gold is the untold story of the continuing success of an eccentric, private company; a lively history of one of the most popular consumer products of all times; and an exploration of our desire to test the limits of human tolerance for fiery foods.
