St Martin S Press: 9870 books
Marketing to the New Majority
Strategies for a Diverse World
Language: English
Release Date: August 2, 2011
Today, diversity is the default, not the exception. "Minorities" are already the majority in some of the biggest cities in the United States, and demographers predict that the same will be true of the country as a whole before 2050. Yet companies continue to address the "general market"...
Digital Assassination
Protecting Your Reputation, Brand, or Business Against Online Attacks
Language: English
Release Date: October 25, 2011
Two leading reputation experts reveal how the internet is being used to destroy brands, reputations and even lives, and how to fight back.
From false Wikipedia entries, to fake YouTube videos, to Facebook lynch mobs, everyone from CEOs to fashion models, journalists to politicians, restaurateurs...
Does This Make My Assets Look Fat?
A Woman's Guide to Finding Financial Empowerment and Success
Language: English
Release Date: September 14, 2010
As Susan Hirshman sees it, the rules of successful dieting are the same rules that apply to successful money management. In this upbeat and informative guide she offers women a 3-phase personalized plan that follows common dieting programs to help them understand their finances.
The structure...
The Only Guide to a Winning Investment Strategy You'll Ever Need
The Way Smart Money Preserves Wealth Today
Language: English
Release Date: January 1, 2005
Investment professional Larry E. Swedroe describes the crucial difference between "active" and "passive" mutual funds, and tells you how you can win the investment game through long-term investments in such indexes as the S&P 500 instead of through the active buying and selling...
How Stella Saved the Farm
A Tale About Making Innovation Happen
Language: English
Release Date: March 12, 2013
How Stella Saved the Farm is a simple parable about making innovation happen. Written by the authors of the New York Times bestselling Reverse Innovation: Create Far From Home, Win Everywhere, the story resonates in organizations of all types—public sector, private sector, and social sector, from...
Being Strategic
Plan for Success; Out-think Your Competitors; Stay Ahead of Change
Language: English
Release Date: May 26, 2009
STRATEGY? TACTICS? CONFUSED?
How many times have you sat in a meeting and heard someone use the word "strategic?"
As in: "We're not being very strategic about X." or "We need a strategic plan for project Y." And, if your organization is like most, everyone...
Brutal Simplicity of Thought
How It Changed the World
Language: English
Release Date: April 16, 2013
The principles of creativity in stunningly simple words and pictures by the man behind the world's most successful advertising agency
How did two wheels emancipate women? How can a pie save thousands of lives? How can a useless piece of fabric determine social status? How can you make night...
Rainmaking Presentations
How to Grow Your Business by Leveraging Your Expertise
Language: English
Release Date: March 17, 2009
Most professionals don't enjoy marketing. Even when they have a service they know will benefit the customer, they are reluctant to market it. In Rainmaking Presentations, author Joe Sommerville shows professionals that there is a marketing tool that positions professionals not as a salesperson, but...
BrandDigital
Simple Ways Top Brands Succeed in the Digital World
Language: English
Release Date: August 19, 2008
Since the publication of his previous best-selling title, BrandSimple, Allen P. Adamson has studied and worked with companies as they've experimented with and integrated digital initiatives into their branding mix. In his new book, BrandDigtial, he clearly demonstrates that in an environment where...
The Wealth Choice
Success Secrets of Black Millionaires
Language: English
Release Date: February 19, 2013
It's no secret that these hard times have been even harder for the Black community.
Approximately 35 percent of African Americans had no measurable assets in 2009, and 24 percent of these same households had only a motor vehicle. Dennis Kimbro, observing how the weight of the continuing housing...
I Want a Fat Asset: How to Achieve Financial Success
How to Achieve Financial Success
Language: English
Release Date: September 6, 2011
Previously published as part of DOES THIS MAKE MY ASSETS LOOK FAT?.
As Susan Hirshman sees it, the rules of successful dieting are the same rules that apply to successful money management. Now she offers these upbeat and informative tips that follows common dieting programs to help them understand...
Cash-Rich Retirement
Use the Investing Techniques of the Mega-Wealthy to Secure Your Retirement Future
Language: English
Release Date: December 23, 2008
Invest your money like a millionaire and get sound and secure returns.
Cash-Rich Retirement, as seen on the public television series Retirement Revolution, brings the investing strategies of the mega-rich to everyday people. It breaks with conventional advice that tells the public to invest...
by Mike Mignola, Thomas E. Sniegoski
Language: English
Release Date: February 28, 2017
Language: English
Release Date: February 28, 2017
An uneasiness festers upon the city streets, threatening the peace and safety of law-abiding citizens. A war is escalating, and it seems as though the good and righteous are being crushed beneath the unholy weight of evil’s onslaught. Organized crime is spreading in an unchecked reign of terror.
Until...
The Nightingale
A Novel
Language: English
Release Date: February 3, 2015
A #1 New York Times bestseller, Wall Street Journal Best Book of the Year, and soon to be a major motion picture, this unforgettable novel of love and strength in the face of war has enthralled a generation.
With courage, grace, and powerful insight, bestselling author Kristin Hannah captures...