Prentice Hall imprint: 542 books

The 10 Laws of Career Reinvention

Essential Survival Skills for Any Economy

by Pamela Mitchell
Language: English
Release Date: December 31, 2009

Reinvention is the key to success in these volatile times—and Pamela Mitchell holds the key to reinvention! In The 10 Laws of Career Reinvention, America's Reinvention Coach® Pamela Mitchell offers every tool readers need to navigate the full arc of career change. Part I introduces the Reinvention...

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance

The Definitive Guide to Measuring Marketing Performance

by Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer
Language: English
Release Date: January 8, 2010

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics...

FT Guide to Understanding Finance

A no-nonsense companion to financial tools and techniques

by Javier Estrada
Language: English
Release Date: August 27, 2013

Whether you are an executive or a student, beginner or expert, this book is designed to explain and illustrate the working essentials of finance with clarity and speed. This desktop companion deliberately combines essential theory with real-world application, using short, focused chapters to help you find what you need and implement it right away. www.pearsoned.co.uk/estrada

There's No Such Thing as Public Speaking

Make Any Presentation or Speech as Persuasive as a One-on-One Conversation

by Jeanette Henderson, Roy Henderson
Language: English
Release Date: January 2, 2007

Two top public-speaking coaches offer fresh advice on giving effective speeches and presentations with the immediacy of a conversation. The best speeches don't sound like speeches, and the best speakers make listeners feel as though they are being addressed directly. The trick is to make every...

Japanese Candlestick Charting Techniques

A Contemporary Guide to the Ancient Investment Techniques of the Far East, Second Edition

by Steve Nison
Language: English
Release Date: November 1, 2001

A form of technical analysis, Japanese candlestick charts are a versatile tool that can be fused with any other technical tool, and will help improve any technician's market analysis. They can be used for speculation and hedging, for futures, equities or anywhere technical analysis is applied. Seasoned...

Growing Rich with Growth Stocks

Wall Street's Top Money Managers Reveal the 12 Rules for Investment Success

by Kirk Kazanjian
Language: English
Release Date: May 1, 2000

"There have been many books written about financial wizards, but this one is about five Wall Street sages. Read and learn how to quickly apply their 12 logical rules to investing in growth stocks. This is a timely book for all times!" -- Ralph J. Acampora, CMT Managing Director, Prudential...

Your First 100 Days

How to make maximum impact in your new leadership role

by Niamh O'Keeffe
Language: English
Release Date: September 14, 2011

This book will coach you through the real-time challenge of the first 100 days in a new role, providing an all-in-one solution through a combination of structured planning, commercial insight and leadership coaching, all in a deliberately concise 100 minute speed-read. The first 100 days in...

Authenticity

The Head, Heart, and Soul of Selling

by Ron Willingham
Language: English
Release Date: May 6, 2014

Most sales training focuses on getting to know the product, analyzing the market, and identifying the competition, but there is more to sales success than that. Successful selling takes three types of preparation: • The what: knowing the product, the industry, and the competition • The...

The Great Investors

Lessons on Investing from Master Traders

by Glen Arnold
Language: English
Release Date: September 7, 2012

'Whether a complete novice, or a professional portfolio manager, this book will give you access to the mindset and techniques of the most successful investors of our time and more importantly, it will help you avoid mistakes. The Great Investors will have a permanent place on my desk.' Mark...

How to Say It® at Work

Power Words, Phrases, and Communication Secrets for Getting Ahead, Second Edition

by Jack Griffin
Language: English
Release Date: October 7, 2008

A fully revised edition of the bestselling communication tool. This revised edition includes new advice on the latest developments in the workplace since the book?s initial publication ten years ago. Along with a new chapter on digital communication, each original chapter includes a...

Share, Retweet, Repeat

Get Your Message Read and Spread

by John Hlinko
Language: English
Release Date: January 3, 2012

In Share, Retweet, Repeat, John Hlinko shows readers how to take their ideas, causes, and products, and craft marketing campaigns around them that create buzz. In the world of constant communication, the average consumer of information has transformed into a publisher of information as well. With...

The Definitive Business Plan

The Fast Track to Intelligent Planning for Executives and Entrepreneurs

by Sir Richard Stutely
Language: English
Release Date: October 20, 2011

This comprehensive book will ensure your business plan is robust enough to start, run or revitalise any business enterprise. Whether your goal is raising start-up finance for a new business, requesting venture funding from a corporate parent or directing operational management, The Definitive...
by Jo Haigh
Language: English
Release Date: August 27, 2013

Gives you the confidence to ask the right business questions, make the correct finance decisions and competently speak the language of commerce to your colleagues, managers, customers and stakeholders. The Financial Times Guide to Finance for Non-Financial Managers will show you how to transform...

Putting the Power of Your Subconscious Mind to Work

Reach New Levels of Career Success Using the Power of Your Subconscious Mind

by Joseph Murphy, Arthur R. Pell, Ph.D.
Language: English
Release Date: February 3, 2009

All new, never-before-published? from the author of the phenomenal bestseller The Power of Your Subconscious Mind. When Dr. Joseph Murphy wrote his bestselling book The Power of Your Subconscious Mind, he set forth the basic techniques for enriching one?s life by programming the subconscious...
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