Stefan Geissel: 1 book
Global Brands & Culture
Transformations towards a globally unified culture of consumption
Language: English
Release Date: October 22, 2010
Seminar paper from the year 2006 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, Leuphana Universität Lüneburg (Marketing und Technologie), course: Intercultural Communications, language: English, abstract: Selling the same...
