Rebecca K Leet: 1 book

Book cover of Message Matters

Message Matters

Succeeding at the Crossroads of Mission and Market

by Rebecca K. Leet
Language: English
Release Date: August 20, 2007

It's a common nonprofit complaint, "When we're dealing with such important issues why aren't more people listening?" It may be true that everyone should care about your mission, but virtue alone wont catch the attention of your target audiences or prompt their action. Message Matters: Succeeding...
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