How the internet and social media have changed the way hotels need to operate if they are to succeed in today's dynamic and global markets
by
Christoph Müller
Language: English
Release Date: April 20, 2011
Essay from the year 2011 in the subject Hotel Industry / Catering, grade: A, The University of Surrey, language: English, abstract: This paper deals with the impact of the internet and social media on the hotel industry. In particular, it points out how the rules of the game have changed in today's dynamic...