Accounting for Managerial Decisions

Business owners and managers are faced with countless decisions every business day. Managerial accounting information provides data-driven input to these decisions, which can improve decision-making over the long term. Small business managers can leverage this powerful tool to help make their business more successful by understanding how management accounting benefits common business decision contexts. Managerial accounting information is used by company management to determine what should be sold and how to sell it. For example, a business owner may be unsure where he should focus his marketing efforts. To evaluate this decision, an accounting manager could examine the costs that differ between advertising alternatives for each product, ignoring common costs. This book effectively balances coverage of concepts, methods, and the uses of managerial accounting with a strong emphasis on management decision-making. Students focus on concepts and managerial uses of financial information, rather than simply perfecting the accounting techniques. The book combines core managerial accounting concepts with the latest cutting-edge material that is relevant to all managers and decision makers.