Everywhere

Comprehensive Digital Business Strategy for the Social Media Era

Nonfiction, Computers, Internet, Electronic Commerce
Cover of the book Everywhere by Larry Weber, Wiley
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Larry Weber ISBN: 9781118016299
Publisher: Wiley Publication: February 23, 2011
Imprint: Wiley Language: English
Author: Larry Weber
ISBN: 9781118016299
Publisher: Wiley
Publication: February 23, 2011
Imprint: Wiley
Language: English

Put digital business strategy at the center of your business

Welcome to the social media age. Although its impact was first felt in the marketing department, the social web is spreading across all business functions, impacting the way they communicate, operate, organize, and create value. A comprehensive digital strategy is essential for businesses hoping to build this new form of competitive advantage.

Everywhere explains how to put your digital strategy at the center of how your organization communicates, operates, organizes itself, and creates value.

  • Develop a comprehensive digital strategy for your organization
  • Put your online business strategy at the center of your customer's experience, and at the heart of everything you do
  • Larry Weber's W2 Group is helping companies like Sony, IBM, Harvard Pilgrim Health Care, and the government of Rwanda, craft new online business strategies

The Web is not just another marketing channel. Put social media, email, Web, and other digital interactions Everywhere in your business, and make digital business strategy the heart of your thriving enterprise.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Put digital business strategy at the center of your business

Welcome to the social media age. Although its impact was first felt in the marketing department, the social web is spreading across all business functions, impacting the way they communicate, operate, organize, and create value. A comprehensive digital strategy is essential for businesses hoping to build this new form of competitive advantage.

Everywhere explains how to put your digital strategy at the center of how your organization communicates, operates, organizes itself, and creates value.

The Web is not just another marketing channel. Put social media, email, Web, and other digital interactions Everywhere in your business, and make digital business strategy the heart of your thriving enterprise.

More books from Wiley

Cover of the book Wiley Series 63 Securities Licensing Exam Review 2019 + Test Bank by Larry Weber
Cover of the book Thinking Through Film by Larry Weber
Cover of the book Kinetics in Nanoscale Materials by Larry Weber
Cover of the book A Companion to Diaspora and Transnationalism by Larry Weber
Cover of the book The Chemistry of Food Additives and Preservatives by Larry Weber
Cover of the book The Modern Theologians by Larry Weber
Cover of the book Advanced Sensor and Detection Materials by Larry Weber
Cover of the book Sitaraman and Friedman's Essentials of Gastroenterology by Larry Weber
Cover of the book Worlds of Talk by Larry Weber
Cover of the book Attainable Region Theory by Larry Weber
Cover of the book Therapeutic Proteins by Larry Weber
Cover of the book Techniques for Virtual Palaeontology by Larry Weber
Cover of the book Code of Practice for Project Management for Construction and Development by Larry Weber
Cover of the book Against the Gods by Larry Weber
Cover of the book Strangers at Our Door by Larry Weber
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy