Author: | Oliver Gätgens | ISBN: | 9783640957309 |
Publisher: | GRIN Verlag | Publication: | July 13, 2011 |
Imprint: | GRIN Verlag | Language: | English |
Author: | Oliver Gätgens |
ISBN: | 9783640957309 |
Publisher: | GRIN Verlag |
Publication: | July 13, 2011 |
Imprint: | GRIN Verlag |
Language: | English |
Literature Review from the year 2009 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, University of Vaasa (BWL), language: English, abstract: This work reviews the paper of Anne-Wil Harzing (2002): Acquisitions versus Greenfield Investments: International Strategy and Management of Entry Modes In: Strategic Management Journal, Vol. 23, No.3, pp.211-227
Literature Review from the year 2009 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, University of Vaasa (BWL), language: English, abstract: This work reviews the paper of Anne-Wil Harzing (2002): Acquisitions versus Greenfield Investments: International Strategy and Management of Entry Modes In: Strategic Management Journal, Vol. 23, No.3, pp.211-227