Grand Central Publishing imprint: 1999 books

by General Assembly, Jock Busuttil
Language: English
Release Date: January 6, 2015

Did you cut through traffic on your Segway today? Cool off with a delicious can of New Coke? Relax at home while listening to some music on your Zune? Despite years of research, countless products like these see high-profile launches, only to end up failing to connect with an audience. THE...
by Dan Ramsey
Language: English
Release Date: September 26, 2009

Before investing in owning a home or apartment, readers should know what their real estate agent or broker is doing. The possibility for mistakes and dishonesty will always be there, and consumers need to be fully armed to make sure that their dream of owning a house or apartment doesn't become a...
by Martin Zweig
Language: English
Release Date: June 27, 2009

Renowned financier Martin Zweig guides readers to smart investing in the 1990s stock market with proven strategies on how to make informed buy and sell decisions, pick winners, spot major bull and bear trends early, and more. This constant bestseller was first published in 1986 and first revised in 1990, with 77,000 trade paperback copies sold.

The small BIG

small changes that spark big influence

by Steve J. Martin, Noah Goldstein, Robert Cialdini
Language: English
Release Date: September 9, 2014

At some point today you will have to influence someone - your boss, client, spouse, or even your friends. What is the smallest change you can make to your request that will lead to the biggest difference in the outcome? In The small BIG, three heavyweights from the world of persuasion science...

Every Town Is a Sports Town

Business Leadership at ESPN, from the Mailroom to the Boardroom

by George Bodenheimer, Donald T. Phillips
Language: English
Release Date: May 5, 2015

A Best Business Book of 2015, Strategy Business ESPN's rise is one of the most remarkable stories about business and sports in our time, and nobody can tell it better than George Bodenheimer. It may be hard to believe, but not long ago, getting sports updates was difficult and frustrating....

Your Dream Home

A Comprehensive Guide to Buying a House, Condo, or Co-op

by Marguerite Smith
Language: English
Release Date: September 26, 2009

The experts at "Money" magazine offer sound advice on everything involved in buying a house, condo, or co-op in this clear, concise guide. This book helps consumers construct a winning game plan when purchasing a home that's also a financial investment.

Deep Work

Rules for Focused Success in a Distracted World

by Cal Newport
Language: English
Release Date: January 5, 2016

Read the Wall Street Journal Bestseller for "cultivating intense focus" for fast, powerful performance results for achieving success and true meaning in one's professional life (Adam Grant, author of Give and Take). Deep work is the ability to focus without distraction on a cognitively demanding...

So Good They Can't Ignore You

Why Skills Trump Passion in the Quest for Work You Love

by Cal Newport
Language: English
Release Date: September 18, 2012

In an unorthodox approach, Georgetown University professor Cal Newport debunks the long-held belief that "follow your passion" is good advice, and sets out on a quest to discover the reality of how people end up loving their careers. Not only are pre-existing passions rare and have...

Change Anything

The New Science of Personal Success

by Kerry Patterson, Joseph Grenny, David Maxfield
Language: English
Release Date: April 11, 2011

A stunning new approach to how individuals can not only change their lives for the better in the workplace, but also their lives away from the office, including (but not limited to) finding ways to improve one's working relationship with others, one's overall health, outlook on life, and so on. For...

Extreme Management

What They Teach at Harvard Business School's Advanced Management Program

by Mark Stevens
Language: English
Release Date: March 1, 2002

The cutting edge management strategies taught at Harvard Business School's advanced management training programme are rendered accessible through this publication. It essentially provides a crash course in substantial management lessons.
by Wess Roberts
Language: English
Release Date: October 15, 2007

Explains how the legendary military commander's principles of leadership can be applied to contemporary business situations in the '90s.

How to Think Like a CEO

The 22 Vital Traits You Need to Be the Person at the Top

by D. A. Benton
Language: English
Release Date: August 4, 1999

Drawing on in-depth interviews with hundreds of the nation's top executives, D. A. Benton explains the 22 vital traits that make a CEO - the leader responsible for making decisions, guiding teams, selling ideas, managing crises, and conquering the mountains before them. You'll penetrate the mystery...

Broken Windows, Broken Business

How the Smallest Remedies Reap the Biggest Rewards

by Michael Levine
Language: English
Release Date: October 15, 2007

Once every few years a book comes along with an insight so penetrating, so powerful - and so simply, demonstrably true -that it instantly changes the way we think and do business. Such a book is Broken Windows, Broken Business, a breakthrough in management theory that can alter the destiny of countless...

Selling the Invisible

A Field Guide to Modern Marketing

by Harry Beckwith
Language: English
Release Date: June 14, 1999

SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing...
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