Marketing category: 13176 books

Cover of The Marketing System
by Anonymous
Language: English
Release Date: March 22, 2018

Internet Marketing is a concept of business marketing, both to customers and to other businesses, via the internet. But, to explore and understand this black box is not simple. The main reason is that the internet is forever evolving and is subjected to waves of changes. This guide will...
Cover of Email Marketing. Come Creare una Campagna di Direct Marketing Efficace Ottimizzando Target e Messaggio. (Ebook Italiano - Anteprima Gratis)
by Ugo Cacciaguerra, Gianpaolo Lorusso
Language: Italian
Release Date: January 1, 2014

Programma di Email Marketing Come Creare una Campagna di Direct Marketing Efficace Ottimizzando Target e Messaggio COME IMPOSTARE UNA CAMPAGNA DI EMAIL MARKETING L'importanza di stabilire da subito l'obiettivo che si intende raggiungere con la campagna. Cosa sono le DEM e perchè sono molto...
Cover of Le nuove regole del marketing e delle PR

Le nuove regole del marketing e delle PR

Come usare news, blog, podcasting, marketing virale e media online per raggiungere i clienti

by David Scott
Language: Italian
Release Date: May 2, 2016

Aiuta la tua azienda a crescere con la nuova edizione di questo classico del business! Le nuove regole del marketing e delle PR, il libro di marketing più letto al mondo, è stato completamente aggiornato, per restare il miglior testo su marketing e PR ancora per anni! Imparate a usare i nuovi strumenti...
Cover of Data mining and data based direct marketing activities
by T. Brüggemann, P. Hedström, M. Josefsson
Language: English
Release Date: January 16, 2004

Master's Thesis from the year 2004 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,7 (A-), Växjö University (School of Management and Economics), course: International Business Environment, 40 entries in the bibliography, language:...
Cover of Top 50 Marketing Management Posts of 2014

Top 50 Marketing Management Posts of 2014

The Marketing Management Book of the Year

by Darren Woolley
Language: English
Release Date: October 10, 2014

Strategic Marketing Management and Marketing Procurement continues to grow in prominence as the challenges of measuring return on marketing investment and the desire to improve marketing efficiency grows across every category and every market. The TrinityP3 blog is evidence of this growth with consistent...
Cover of Ambush Marketing im Rahmen der FIFA Fußball Weltmeisterschaft 2014
by Tobias Janeck
Language: German
Release Date: August 13, 2015

Studienarbeit aus dem Jahr 2015 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 2,3, FOM Hochschule für Oekonomie & Management gemeinnützige GmbH, Düsseldorf früher Fachhochschule, Sprache: Deutsch, Abstract: Im Rahmen dieser Seminararbeit...
Cover of Social-Media-Marketing am Beispiel der Versicherungsbranche
by Claudia Hilker
Language: German
Release Date: February 27, 2017

Social Media haben sich längst in der Wirtschaft etabliert. Versicherungen können mit Social-Media-Marketing hohe Reichweiten mit geringen Kosten erzielen. Trotzdem sind Versicherungen im Branchenvergleich rückständig bzgl. Einsatzfelder und Nutzungsintensität. Die Analyse zeigt drei Probleme in...
Cover of Marketing 5
by Patrick Bunker
Language: English
Release Date: March 14, 2019

Marketing 5 By Patrick Bunker How to Use Marketing Techniques to Create Repeat Customers by Getting your Customers to Search for your Product or Service When it comes to marketing, the customer is the key. Most people that sell a product or service will look for customers. Searching...
Cover of Marketing online 2016

Marketing online 2016

Come catturare clienti con una strategia online che funziona

by Francesco Ianneo
Language: Italian
Release Date: March 24, 2016

TUTTO QUELLO CHE DEVI SAPERE PER LANCIARE IL TUO BUSINESS ONLINE È CONTENUTO IN QUESTO LIBRO!  Se vuoi imparare a conoscere le regole del nuovo mercato digitale, hai ora uno strumento completo e pratico, una bussola che ti guiderà attraverso il caos d'informazione che regna...
Cover of Unterschiede zwischen nationalem und internationalem Marketing
by Lars Wächter
Language: German
Release Date: February 13, 2002

Studienarbeit aus dem Jahr 2001 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Note: 2,7, Universität Kassel (Marketing), Veranstaltung: Hauptseminar Internationales Marketing, 18 Quellen im Literaturverzeichnis, Sprache: Deutsch, Abstract: In dieser...
Cover of Valuable Content Marketing

Valuable Content Marketing

How to Make Quality Content Your Key to Success

by Sonja Jefferson, Sharon Tanton
Language: English
Release Date: July 3, 2015

WINNER: 2016 Marketing Book of the Year; Small Biz Book Awards. From websites, white papers and blogs to tweets, newsletters and video, content is king in the digital world, now more than ever before. Get it right and you have a huge opportunity to connect with clients and customers in ways...
Cover of The Green Marketing Manifesto
by John Grant
Language: English
Release Date: August 11, 2009

We are currently eating, sleeping and breathing a new found religion of everything ‘green’. At the very heart of responsibility is industry and commerce, with everyone now racing to create their ‘environmental’ business strategy. In line with this awareness, there is much discussion about...
Cover of Shopper Marketing: How to Increase Purchase Decisions at the Point of Sale
by Markus Stahlberg
Language: English
Release Date: December 28, 2009

Shopper Marketing explores the subject of shopper marketing, which takes places in the store, aiming to turn shoppers into buyers, at the point of purchase. The goal of shopper marketing is to influence purchase decisions when the shopper is close to the product in the store. Shopper marketing is a relatively...
Cover of The Engaged Customer

The Engaged Customer

The New Rules of Internet Direct Marketing

by Hans Peter Brondmo
Language: English
Release Date: October 13, 2009

In the age of the Internet, how do you keep your customers coming back--again and again--when your competitors are always just one click away? How do you turn casual, anonymous surfers into profitable, "engaged" customers? The answers to these questions can be found in The Eng@ged...
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