2017 MGI Membership Marketing Benchmarking Report

Business & Finance, Marketing & Sales, Direct Marketing
Cover of the book 2017 MGI Membership Marketing Benchmarking Report by MGI, MGI
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Author: MGI ISBN: 9781370240265
Publisher: MGI Publication: July 7, 2017
Imprint: Smashwords Edition Language: English
Author: MGI
ISBN: 9781370240265
Publisher: MGI
Publication: July 7, 2017
Imprint: Smashwords Edition
Language: English

For the past nine years, Marketing General Incorporated has been tracking the strategies and tactics that membership organizations find useful in recruitment, retention, and reinstatement of members. This year, over 1000 organizations shared their responses and insights. Survey questions are reviewed yearly in order to ensure that the information studied and benchmarked continues to stay relevant and addresses our participants’ interests.

The 2017 Membership Marketing Benchmarking Report will be of value to anyone involved in association management.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

For the past nine years, Marketing General Incorporated has been tracking the strategies and tactics that membership organizations find useful in recruitment, retention, and reinstatement of members. This year, over 1000 organizations shared their responses and insights. Survey questions are reviewed yearly in order to ensure that the information studied and benchmarked continues to stay relevant and addresses our participants’ interests.

The 2017 Membership Marketing Benchmarking Report will be of value to anyone involved in association management.

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