Author: | Max Berry | ISBN: | 9780646951539 |
Publisher: | Max Berry Media | Publication: | March 23, 2016 |
Imprint: | Language: | English |
Author: | Max Berry |
ISBN: | 9780646951539 |
Publisher: | Max Berry Media |
Publication: | March 23, 2016 |
Imprint: | |
Language: | English |
This handy primer offers answers to a question that has confronted business owners since the dawn of the digital age – How do I best use the growing number of ways to promote my product? Do I post on social media? Do I advertise online? Do I place ads in traditional media, like newspapers? This easily digestible book discusses – with pros and cons – every conceivable promotional channel and offers some thoughts to help you plan your marketing communications. Business students, too, can benefit from this concise guide to marketing communications.
This handy primer offers answers to a question that has confronted business owners since the dawn of the digital age – How do I best use the growing number of ways to promote my product? Do I post on social media? Do I advertise online? Do I place ads in traditional media, like newspapers? This easily digestible book discusses – with pros and cons – every conceivable promotional channel and offers some thoughts to help you plan your marketing communications. Business students, too, can benefit from this concise guide to marketing communications.