Gary Hirshberg learned about running a business as the C-E-Yo of Stonyfield, now the worlds largest organic yogurt producer. In his book, Stirring It Up -- How to Make Money and Save the World, he tells how the company grew from seven cows in a New Hampshire barn to a business with more than 330 in annual sales. Now he is sharing what that experience taught him in a series of brief, practical lessons on profiting from a sustainable enterprise. This one is about earning customers trust and loyalty.
Gary Hirshberg learned about running a business as the C-E-Yo of Stonyfield, now the worlds largest organic yogurt producer. In his book, Stirring It Up -- How to Make Money and Save the World, he tells how the company grew from seven cows in a New Hampshire barn to a business with more than 330 in annual sales. Now he is sharing what that experience taught him in a series of brief, practical lessons on profiting from a sustainable enterprise. This one is about earning customers trust and loyalty.