Weighing Anchors

When Network Newscasters Don't Know Write from Wrong

Nonfiction, Reference & Language, Language Arts, Journalism, Social & Cultural Studies, Social Science
Cover of the book Weighing Anchors by Mervin Block, Marion Street Press, LLC
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Author: Mervin Block ISBN: 9781936863402
Publisher: Marion Street Press, LLC Publication: September 26, 2012
Imprint: Marion Street Press, LLC Language: English
Author: Mervin Block
ISBN: 9781936863402
Publisher: Marion Street Press, LLC
Publication: September 26, 2012
Imprint: Marion Street Press, LLC
Language: English

Evening News Stars Often Fail Us. Can You Spot Their Mistakes?
Longtime network newswriter Mervin Block doesn't just watch and hear evening newscasts; he listens. Block, who wrote for Walter Cronkite and other anchors at ABC, CBS and NBC, examines today's network anchors, their scripts and their journalism. Instead of writing about anchors' delivery, wardrobe or favorite desserts, he points out distortions, deceptions, discrepancies and abuses of broadcast writing style. Block shows how newscasters:
• fudge facts,
• tinker with time,
• label stories exclusive that aren't,
• utter grammatical grotesqueries,
• present old news as breaking news,
• exaggerate medical news,
• hammer home hype,
• boast about routine coverage.
Block’s sharp wit will leave you amused, fuming and shaking your head over today's network anchors. Reinforced with tips, tests and quizzes, Weighing Anchors gives anyone who watches the evening news the tools and insights to identify write from wrong.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Evening News Stars Often Fail Us. Can You Spot Their Mistakes?
Longtime network newswriter Mervin Block doesn't just watch and hear evening newscasts; he listens. Block, who wrote for Walter Cronkite and other anchors at ABC, CBS and NBC, examines today's network anchors, their scripts and their journalism. Instead of writing about anchors' delivery, wardrobe or favorite desserts, he points out distortions, deceptions, discrepancies and abuses of broadcast writing style. Block shows how newscasters:
• fudge facts,
• tinker with time,
• label stories exclusive that aren't,
• utter grammatical grotesqueries,
• present old news as breaking news,
• exaggerate medical news,
• hammer home hype,
• boast about routine coverage.
Block’s sharp wit will leave you amused, fuming and shaking your head over today's network anchors. Reinforced with tips, tests and quizzes, Weighing Anchors gives anyone who watches the evening news the tools and insights to identify write from wrong.

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