Author: | Doris Lee McCoy, Ph.D | ISBN: | 9780977377787 |
Publisher: | Doris Lee McCoy, Ph.D | Publication: | January 26, 2012 |
Imprint: | Smashwords Edition | Language: | English |
Author: | Doris Lee McCoy, Ph.D |
ISBN: | 9780977377787 |
Publisher: | Doris Lee McCoy, Ph.D |
Publication: | January 26, 2012 |
Imprint: | Smashwords Edition |
Language: | English |
Visionaries Change the World is a collection of inspiring stories of 82 international leaders who made a commitment and took action. In my career, I’ve personally interviewed over 3,000 well-known people, 78 of whom are in this book.
Why is this book important? Umair Haque conducted a Meaningful Brands survey throughout the world, “which spoke to 50,000 consumers and found that only 20% of the brands they interact with have a positive impact on their lives. They feel that 70% of brands could disappear entirely without them noticing… 51% of consumers want to reward responsible companies by shopping there; 53% would pay a 10% premium for products from a responsible company.”
We live in an extraordinary time in history where we can truly move forward. Many people throughout the world are feeling this overwhelming need, and they are responding with their talents, time, and money. Consumers want companies to be involved in global issues, and this book features excellent examples of companies and individuals who are doing just that.
The courage, creativity, compassion, and curiosity of the people in this book exists within you, too. Their stories will ignite your imagination and give you new ideas for how to get more deeply involved.
Visionaries Change the World is a collection of inspiring stories of 82 international leaders who made a commitment and took action. In my career, I’ve personally interviewed over 3,000 well-known people, 78 of whom are in this book.
Why is this book important? Umair Haque conducted a Meaningful Brands survey throughout the world, “which spoke to 50,000 consumers and found that only 20% of the brands they interact with have a positive impact on their lives. They feel that 70% of brands could disappear entirely without them noticing… 51% of consumers want to reward responsible companies by shopping there; 53% would pay a 10% premium for products from a responsible company.”
We live in an extraordinary time in history where we can truly move forward. Many people throughout the world are feeling this overwhelming need, and they are responding with their talents, time, and money. Consumers want companies to be involved in global issues, and this book features excellent examples of companies and individuals who are doing just that.
The courage, creativity, compassion, and curiosity of the people in this book exists within you, too. Their stories will ignite your imagination and give you new ideas for how to get more deeply involved.