| Author: | ISBN: | 9781786353498 | |
| Publisher: | Emerald Group Publishing Limited | Publication: | November 23, 2016 |
| Imprint: | Emerald Group Publishing Limited | Language: | English |
| Author: | |
| ISBN: | 9781786353498 |
| Publisher: | Emerald Group Publishing Limited |
| Publication: | November 23, 2016 |
| Imprint: | Emerald Group Publishing Limited |
| Language: | English |
This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies:
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The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals?
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The empirical challenge: what marks the changing position of BRIC countries in the world economy?
-
The managerial challenge: with the coming of age of a new breed of multinationals, what distinguishes BRIC multinationals from other (emerging market) multinationals?
-
The policy making challenge: what impact have MNEs from BRIC countries had on their domestic economy?
This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies:
-
The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals?
-
The empirical challenge: what marks the changing position of BRIC countries in the world economy?
-
The managerial challenge: with the coming of age of a new breed of multinationals, what distinguishes BRIC multinationals from other (emerging market) multinationals?
-
The policy making challenge: what impact have MNEs from BRIC countries had on their domestic economy?
