The Butterfly Effect in Competitive Markets
Driving Small Changes for Large Differences
Business & Finance, Career Planning & Job Hunting, Small Business, Management & Leadership, Management
| Author: | . Rajagopal | ISBN: | 9781137434975 |
| Publisher: | Palgrave Macmillan UK | Publication: | March 4, 2015 |
| Imprint: | Palgrave Macmillan | Language: | English |
| Author: | . Rajagopal |
| ISBN: | 9781137434975 |
| Publisher: | Palgrave Macmillan UK |
| Publication: | March 4, 2015 |
| Imprint: | Palgrave Macmillan |
| Language: | English |
This book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. It covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing the business in all its dimensions.
This book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. It covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing the business in all its dimensions.
