Starting and Running a Restaurant
Business & Finance, Career Planning & Job Hunting, Small Business, Industries & Professions, Industries, Entrepreneurship & Small Business, Entrepreneurship
| Author: | Elizabeth Keyser, Jody Pennette | ISBN: | 9781615648535 |
| Publisher: | DK Publishing | Publication: | September 1, 2015 |
| Imprint: | Alpha | Language: | English |
| Author: | Elizabeth Keyser, Jody Pennette |
| ISBN: | 9781615648535 |
| Publisher: | DK Publishing |
| Publication: | September 1, 2015 |
| Imprint: | Alpha |
| Language: | English |
Around 90% of all new restaurants fail in the first year of operation. Many owners think they have the perfect idea, but they have terrible business plans, location, or other issues. Idiot's Guides: Starting and Running a Restaurant shows budding restauranteurs the basics of honing in on a concept to gathering start-up capital to building a solid business plan. You will also learn how to choose a great restaurant location, select an appealing design, compose a fantastic menu, and hire reliable managers and staff. In this book, you get:
+ Introduction to basic requirements of starting a restaurant such as time management, recognizing your competition, choosing your restaurant concept, and making it legal.
+ Information on building a solid business foundation such as a solid business plan, a perfect location, where to find investors, and securing loans.
+ Suggestions on how to compose the perfect menu, laying out the front and back of house and bar, and choosing the must-have necessities such as security alarms and fire prevention.
+ Techniques on how to hire and train your staff, purchasing or renting supplies, understanding costs and setting up your financial office, and using social media as a marketing tool.
+ Secrets for keeping your customers returning, running a safe restaurant, managing employees, and building your PR sales plan.
+ Pre-opening checklists to ensure everything is ready by opening day. Operational checklists and forms a successful restaurateur will need to manage their restaurant.
Around 90% of all new restaurants fail in the first year of operation. Many owners think they have the perfect idea, but they have terrible business plans, location, or other issues. Idiot's Guides: Starting and Running a Restaurant shows budding restauranteurs the basics of honing in on a concept to gathering start-up capital to building a solid business plan. You will also learn how to choose a great restaurant location, select an appealing design, compose a fantastic menu, and hire reliable managers and staff. In this book, you get:
+ Introduction to basic requirements of starting a restaurant such as time management, recognizing your competition, choosing your restaurant concept, and making it legal.
+ Information on building a solid business foundation such as a solid business plan, a perfect location, where to find investors, and securing loans.
+ Suggestions on how to compose the perfect menu, laying out the front and back of house and bar, and choosing the must-have necessities such as security alarms and fire prevention.
+ Techniques on how to hire and train your staff, purchasing or renting supplies, understanding costs and setting up your financial office, and using social media as a marketing tool.
+ Secrets for keeping your customers returning, running a safe restaurant, managing employees, and building your PR sales plan.
+ Pre-opening checklists to ensure everything is ready by opening day. Operational checklists and forms a successful restaurateur will need to manage their restaurant.
