Praeger Handbook of Political Campaigning in the United States [2 volumes]

Nonfiction, Social & Cultural Studies, Political Science, Government, Political Parties, Elections
Cover of the book Praeger Handbook of Political Campaigning in the United States [2 volumes] by , ABC-CLIO
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Author: ISBN: 9781440831638
Publisher: ABC-CLIO Publication: February 22, 2016
Imprint: Praeger Language: English
Author:
ISBN: 9781440831638
Publisher: ABC-CLIO
Publication: February 22, 2016
Imprint: Praeger
Language: English

This work peels back the curtain on how political campaigns influence America, covering everything from social media to getting to the Oval Office.

• Covers a wide variety of topics related to American political campaigns

• Investigates political campaigns and theories of campaigning from multiple perspectives

• Discusses strategic use of messaging language and message forms, including debates, television ads, and social media

• Features case studies to facilitate understanding

• Includes maps, tables, and figures to illustrate key points

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This work peels back the curtain on how political campaigns influence America, covering everything from social media to getting to the Oval Office.

• Covers a wide variety of topics related to American political campaigns

• Investigates political campaigns and theories of campaigning from multiple perspectives

• Discusses strategic use of messaging language and message forms, including debates, television ads, and social media

• Features case studies to facilitate understanding

• Includes maps, tables, and figures to illustrate key points

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