Payment Processor Secrets

Business & Finance, Marketing & Sales, Nonfiction
Cover of the book Payment Processor Secrets by John Hawkins, John Hawkins
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Author: John Hawkins ISBN: 1230003074534
Publisher: John Hawkins Publication: February 8, 2019
Imprint: Language: English
Author: John Hawkins
ISBN: 1230003074534
Publisher: John Hawkins
Publication: February 8, 2019
Imprint:
Language: English

Choosing a payment processor is one of the most critical elements of any online selling endeavor, yet all too often people choose the first processor that is recommended by someone they know, or through an online ad without any additional research involved.

The trouble is, not all payment processors are created equal, and choosing the right one (or wrong one) could make or break your business. You see, your payment processor is the very thing that provides guidance to your customer during the checkout process.

It leads them from adding your product into their cart to completing the purchase. Should your customer become confused or overwhelmed by a clunky, inefficient processor, they will likely give up before ever completing their payment.

Faulty or over complicated payment processors are often the cause of
abandoned shopping carts, so it’s important that you streamline and simplify the purchase process.

Some factors you’ll want to explore when choosing your payment processor include:

  • The payment processor’s reputation and history.
  • The processor’s terms & conditions.
  • Fees.
  • Payment terms.
  • Support.
  • Customization.
  • Reliability/Uptime.
  • Ability To Maximize Sales.

Order Now.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Choosing a payment processor is one of the most critical elements of any online selling endeavor, yet all too often people choose the first processor that is recommended by someone they know, or through an online ad without any additional research involved.

The trouble is, not all payment processors are created equal, and choosing the right one (or wrong one) could make or break your business. You see, your payment processor is the very thing that provides guidance to your customer during the checkout process.

It leads them from adding your product into their cart to completing the purchase. Should your customer become confused or overwhelmed by a clunky, inefficient processor, they will likely give up before ever completing their payment.

Faulty or over complicated payment processors are often the cause of
abandoned shopping carts, so it’s important that you streamline and simplify the purchase process.

Some factors you’ll want to explore when choosing your payment processor include:

Order Now.

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