Managing a Chinese Partner
Insights from Gobal Companies
Business & Finance, Management & Leadership, Management, Nonfiction, Social & Cultural Studies, Social Science, Sociology
| Author: | L. Chong | ISBN: | 9781137005823 |
| Publisher: | Palgrave Macmillan UK | Publication: | November 29, 2013 |
| Imprint: | Palgrave Macmillan | Language: | English |
| Author: | L. Chong |
| ISBN: | 9781137005823 |
| Publisher: | Palgrave Macmillan UK |
| Publication: | November 29, 2013 |
| Imprint: | Palgrave Macmillan |
| Language: | English |
By drawing on the experiences of Danone, Nestlé, Coca-Cola and SABMiller, this book provides an insight into why and how the managing a Chinese Partner can deliver value for a joint venture in China, a goal shared by many but achieved by few.
By drawing on the experiences of Danone, Nestlé, Coca-Cola and SABMiller, this book provides an insight into why and how the managing a Chinese Partner can deliver value for a joint venture in China, a goal shared by many but achieved by few.
