More than 300 pages of step-by-step tactics and templates (valid for any country), 30 successful case study, plus a guide for non British entrepreneurs.
TEMPLATES
- Media Database
- Blogger Sheet
- First Contact
- First Email: Acquaintances and Coworkers
- First Email: Friends and Family
- First Email: Bloggers
- First Email: Backers
- Autoresponder
- Virtual Assistant Email
CASE STUDIES
(In alphabetical order)
- Amanda Palmer: The new RECORD, ART BOOK, and TOUR
- Bring Reading Rainbow Back for Every Child, Everywhere! (By LeVar Burton)
- Double Fine Adventure (by Double Fine and 2 Player Productions)
- Ego Smart Mouse
- Elevation Dock
- Good & Proper Tea: London-based loose-leaf brew bar
- Loka: the world of fantasy chess
- Matter (acquired by Medium)
- Metal Gear Solid
- Minaal Carry-on: travel faster, happier & more productive
- Oculus Rift
- OwnPhones: Wireless, Custom-Fit, 3D Printed Earbuds
- Pebble: E-Paper Watch for iPhone and Android
- Petcube - Stay closer to your pet
- Prodigy the Game
- RAIN: a fan film about Storm
- Reaper Miniatures Bones II
- Rebuild: Gangs of Deadsville
- SCiO: Your Sixth Sense. A Pocket Molecular Sensor For All
- SHADOW | Community of Dreamers (By Hunter Lee Soik)
- Soma - Beautifully innovative all-natural water filters
- Star Citizen (by Chris Roberts)
- Start Trek: Axanar
- Stem Cell Trial for Multiple Sclerosis (by Tisch MS Center)
- The Coolest Cooler
- The Great Kingdom, the Creation of Dungeons & Dragons
- The Seed
- The Veronica Mars Movie Project
- Ubuntu Edge
- Urban Heroes
MARKETING AND MORE
- 4+1 Questions to Ask Before Joining Kickstarter
- 10 Things to Do Before Kickstarter
- 13 Hacks for Making a Successful Video
- Creating Your Media List
- You Have a List of Bloggers, Now What?
- Move Your Media List to the Next Level
- How to Set Up Pledges That Sell
- 8 Things to Do at the Beginning of Your Campaign
- 12+1 Marketing Hacks for Your Campaign
- 6 Things to Do After the Campaign Ends
- Kickstarter UK for Non British