Key Concepts in Strategic Management
Nonfiction, Reference & Language, Education & Teaching, Study Skills
| Author: | Jonathan Sutherland | ISBN: | 9780230204560 |
| Publisher: | Macmillan Education UK | Publication: | March 14, 2017 |
| Imprint: | Red Globe Press | Language: | English |
| Author: | Jonathan Sutherland |
| ISBN: | 9780230204560 |
| Publisher: | Macmillan Education UK |
| Publication: | March 14, 2017 |
| Imprint: | Red Globe Press |
| Language: | English |
Key Concepts in Strategic Management is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what strategic management is all about. It will be especially useful as a revision aid.
Key Concepts in Strategic Management is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what strategic management is all about. It will be especially useful as a revision aid.
