How Pleasure Works: The New Science of Why We Like What We Like
Nonfiction, Health & Well Being, Psychology, Cognitive Psychology
| Author: | Paul Bloom | ISBN: | 9780393077117 |
| Publisher: | W. W. Norton & Company | Publication: | June 14, 2010 |
| Imprint: | W. W. Norton & Company | Language: | English |
| Author: | Paul Bloom |
| ISBN: | 9780393077117 |
| Publisher: | W. W. Norton & Company |
| Publication: | June 14, 2010 |
| Imprint: | W. W. Norton & Company |
| Language: | English |
“Engaging, evocative. . . . [Bloom] is a supple, clear writer, and his parade of counterintuitive claims about pleasure is beguiling.”—NPR
Why is an artistic masterpiece worth millions more than a convincing forgery? Pleasure works in mysterious ways, as Paul Bloom reveals in this investigation of what we desire and why. Drawing on a wealth of surprising studies, Bloom investigates pleasures noble and seamy, lofty and mundane, to reveal that our enjoyment of a given thing is determined not by what we can see and touch but by our beliefs about that thing’s history, origin, and deeper nature.
“Engaging, evocative. . . . [Bloom] is a supple, clear writer, and his parade of counterintuitive claims about pleasure is beguiling.”—NPR
Why is an artistic masterpiece worth millions more than a convincing forgery? Pleasure works in mysterious ways, as Paul Bloom reveals in this investigation of what we desire and why. Drawing on a wealth of surprising studies, Bloom investigates pleasures noble and seamy, lofty and mundane, to reveal that our enjoyment of a given thing is determined not by what we can see and touch but by our beliefs about that thing’s history, origin, and deeper nature.
