Author: | The Economist, Bob Vause | ISBN: | 9781610394796 |
Publisher: | PublicAffairs | Publication: | January 6, 2015 |
Imprint: | The Economist | Language: | English |
Author: | The Economist, Bob Vause |
ISBN: | 9781610394796 |
Publisher: | PublicAffairs |
Publication: | January 6, 2015 |
Imprint: | The Economist |
Language: | English |
In today's volatile, complex and fast-moving business world, it can be difficult to gauge how sound a company really is. An apparently strong balance sheet and impressive reported profits may be hiding all sorts of problems that could even spell bankruptcy. So how do you:
Know whether a company is well run and doing well?
Decide which ratios and benchmarks to use to assess performance?
Work out if a company has massaged its results?
Recognise the danger signs on the corporate horizon?
Compare companies operating in different sectors or countries?
These and many other important questions are answered in a completely updated and revised sixth edition of this clear and comprehensive guide. It is aimed at anyone who wants to understand a company's annual report, judge a customer's creditworthiness, assess a company's investment potential, and much more.
In today's volatile, complex and fast-moving business world, it can be difficult to gauge how sound a company really is. An apparently strong balance sheet and impressive reported profits may be hiding all sorts of problems that could even spell bankruptcy. So how do you:
Know whether a company is well run and doing well?
Decide which ratios and benchmarks to use to assess performance?
Work out if a company has massaged its results?
Recognise the danger signs on the corporate horizon?
Compare companies operating in different sectors or countries?
These and many other important questions are answered in a completely updated and revised sixth edition of this clear and comprehensive guide. It is aimed at anyone who wants to understand a company's annual report, judge a customer's creditworthiness, assess a company's investment potential, and much more.