Edward Turner

The man behind the motorcycles

Biography & Memoir
Cover of the book Edward Turner by Jeff Clew, Veloce Publishing Ltd
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Author: Jeff Clew ISBN: 9781845845056
Publisher: Veloce Publishing Ltd Publication: January 23, 2012
Imprint: Veloce Language: English
Author: Jeff Clew
ISBN: 9781845845056
Publisher: Veloce Publishing Ltd
Publication: January 23, 2012
Imprint: Veloce
Language: English
For the first time the life of Edward Turner, one of Britain _x0019_s most talented motorcycle designers, is revealed in full, so this is much more than just another book about Triumph motorcycles. Although seen by many as an irascible man who ran a very tight ship, it is an inescapable fact that that his was a highly profitable company. His hugely successful sales campaign after World War 2 stunned America _x0019_s own manufacturers and had long lasting repercussions on their own home market. As Bert Hopwood once said to the Author, Turner was an inventive genius who had the flair for pleasing shapes and an uncanny ability to perceive what the buying public would readily accept, to produce it at the right price. No one will deny the impact made at the annual Motor Cycle Show by his aerial Square Four in 1931, his superbly-styled single cylinder Tiger models in 1936, and his revolutionary Speed Twin that dominated the Show in 1937. Even more was to follow with his post-war Thunderbird and Bonneville twins._x000B_
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
For the first time the life of Edward Turner, one of Britain _x0019_s most talented motorcycle designers, is revealed in full, so this is much more than just another book about Triumph motorcycles. Although seen by many as an irascible man who ran a very tight ship, it is an inescapable fact that that his was a highly profitable company. His hugely successful sales campaign after World War 2 stunned America _x0019_s own manufacturers and had long lasting repercussions on their own home market. As Bert Hopwood once said to the Author, Turner was an inventive genius who had the flair for pleasing shapes and an uncanny ability to perceive what the buying public would readily accept, to produce it at the right price. No one will deny the impact made at the annual Motor Cycle Show by his aerial Square Four in 1931, his superbly-styled single cylinder Tiger models in 1936, and his revolutionary Speed Twin that dominated the Show in 1937. Even more was to follow with his post-war Thunderbird and Bonneville twins._x000B_

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