Cultivating a Creative Culture
Nonfiction, Art & Architecture, General Art, Graphic Art & Design, General Design, Computers, Internet, Web Development, Web Site Design, Business & Finance, Business Reference
| Author: | Dauer Justin | ISBN: | 9780692853382 |
| Publisher: | Justin Dauer | Publication: | June 13, 2017 |
| Imprint: | Lead Hand Books | Language: | English |
| Author: | Dauer Justin |
| ISBN: | 9780692853382 |
| Publisher: | Justin Dauer |
| Publication: | June 13, 2017 |
| Imprint: | Lead Hand Books |
| Language: | English |
We create human-centered interactions and experiences in our field. Empathetic purpose drives our every decision. Mobile First? In reality, it’s humans first. This same mentality, turned inward, forms the cornerstone of something amazing: a creative culture.
Designers and front-enders have a unique advantage in solving the cultural problems in business that are sucking the life out of us. Several, in fact. The principles discussed in this book derive from the perspectives and skillsets we already use daily: empathy, objectivity and, yes, ample creativity.
Join Justin Dauer as he notes through examples, case studies, and human-centered tactics how we can all get there.
Foreword by Jeffrey Zeldman, founder of A List Apart / co-founder of A Book Apart.
We create human-centered interactions and experiences in our field. Empathetic purpose drives our every decision. Mobile First? In reality, it’s humans first. This same mentality, turned inward, forms the cornerstone of something amazing: a creative culture.
Designers and front-enders have a unique advantage in solving the cultural problems in business that are sucking the life out of us. Several, in fact. The principles discussed in this book derive from the perspectives and skillsets we already use daily: empathy, objectivity and, yes, ample creativity.
Join Justin Dauer as he notes through examples, case studies, and human-centered tactics how we can all get there.
Foreword by Jeffrey Zeldman, founder of A List Apart / co-founder of A Book Apart.
