Consumer Behaviour

Business & Finance, Economics
Cover of the book Consumer Behaviour by Anthony Anamgba, Anthony Anamgba
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Anthony Anamgba ISBN: 9781370675210
Publisher: Anthony Anamgba Publication: March 13, 2017
Imprint: Smashwords Edition Language: English
Author: Anthony Anamgba
ISBN: 9781370675210
Publisher: Anthony Anamgba
Publication: March 13, 2017
Imprint: Smashwords Edition
Language: English

Human beings behave rationally. This means that a person consumes more of those commodities that give him more satisfaction and less of those commodities that give him less satisfaction. He behaves in this way in order to maximize utility.

It is in this lucid manner that this book will teach you consumer behaviour.

It clearly explains utility. It throws light on the types of utility like the time utility, form utility and place utility.

It analyzes the concepts of utility like the total utility, average utility and marginal utility.

It discusses the law of diminishing marginal utility. It throws light on how to maximize utility.

It examines how the demand curve is derived from the marginal utility theory.

And it discusses the indifference curve. It highlights the indifference map. It throws light on the importance of indifference curve in economic analysis.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Human beings behave rationally. This means that a person consumes more of those commodities that give him more satisfaction and less of those commodities that give him less satisfaction. He behaves in this way in order to maximize utility.

It is in this lucid manner that this book will teach you consumer behaviour.

It clearly explains utility. It throws light on the types of utility like the time utility, form utility and place utility.

It analyzes the concepts of utility like the total utility, average utility and marginal utility.

It discusses the law of diminishing marginal utility. It throws light on how to maximize utility.

It examines how the demand curve is derived from the marginal utility theory.

And it discusses the indifference curve. It highlights the indifference map. It throws light on the importance of indifference curve in economic analysis.

More books from Anthony Anamgba

Cover of the book Essays by Anthony Anamgba
Cover of the book Tools for Economic Analysis by Anthony Anamgba
Cover of the book Costs by Anthony Anamgba
Cover of the book Prepositions by Anthony Anamgba
Cover of the book Pronouns by Anthony Anamgba
Cover of the book Adjectives by Anthony Anamgba
Cover of the book Election by Anthony Anamgba
Cover of the book Letters by Anthony Anamgba
Cover of the book Constitutions by Anthony Anamgba
Cover of the book Organs of Government by Anthony Anamgba
Cover of the book Pronouns by Anthony Anamgba
Cover of the book Oral English by Anthony Anamgba
Cover of the book Bitter Hatred by Anthony Anamgba
Cover of the book Transcription by Anthony Anamgba
Cover of the book Vowels by Anthony Anamgba
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy