China's Next Strategic Advantage

From Imitation to Innovation

Nonfiction, History, Asian, China, Business & Finance, Management & Leadership, Management
Cover of the book China's Next Strategic Advantage by George S. Yip, Bruce McKern, Dominique Jolly, Yongqin Zeng, Maja Schmitt, Lin Xu, Yi Ta Chng, The MIT Press
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Author: George S. Yip, Bruce McKern, Dominique Jolly, Yongqin Zeng, Maja Schmitt, Lin Xu, Yi Ta Chng ISBN: 9780262333511
Publisher: The MIT Press Publication: April 8, 2016
Imprint: The MIT Press Language: English
Author: George S. Yip, Bruce McKern, Dominique Jolly, Yongqin Zeng, Maja Schmitt, Lin Xu, Yi Ta Chng
ISBN: 9780262333511
Publisher: The MIT Press
Publication: April 8, 2016
Imprint: The MIT Press
Language: English

A book for everyone who does business with China or in China.

The history-making development of the Chinese economy has entered a new phase. China is moving aggressively from a strategy of imitation to one of innovation. Driven both by domestic needs and by global ambition, China is establishing itself at the forefront of technological innovation. Western businesses need to prepare for a tidal wave of innovation from China that is about to hit Western markets, and Chinese businesses need to understand the critical importance of innovation in their future.

Experts George Yip and Bruce McKern explain this epic transformation and propose strategies for both Western and Chinese companies. This book is for everyone who does business with China or in China, or is interested in the development of the world's fastest-growing economy. Western CEOs can learn from Chinese companies and can create an effective innovation process in China, for China and the world. Chinese CEOs can benefit from understanding the strategies of their peers as they strive to enter foreign markets. And all Western businesses should prepare for disruption from their new competitors.

Yip and McKern provide case studies of successful firms, outline ten ways in which the managerial and innovative capabilities of these firms differ from those of Western firms, and describe how multinationals doing business in China can become part of the Chinese ecosystem of new knowledge and technology. Yip and McKern argue that these innovation capabilities will be the basis for creating world-class products and services to meet the challenges of a new era of global competition.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

A book for everyone who does business with China or in China.

The history-making development of the Chinese economy has entered a new phase. China is moving aggressively from a strategy of imitation to one of innovation. Driven both by domestic needs and by global ambition, China is establishing itself at the forefront of technological innovation. Western businesses need to prepare for a tidal wave of innovation from China that is about to hit Western markets, and Chinese businesses need to understand the critical importance of innovation in their future.

Experts George Yip and Bruce McKern explain this epic transformation and propose strategies for both Western and Chinese companies. This book is for everyone who does business with China or in China, or is interested in the development of the world's fastest-growing economy. Western CEOs can learn from Chinese companies and can create an effective innovation process in China, for China and the world. Chinese CEOs can benefit from understanding the strategies of their peers as they strive to enter foreign markets. And all Western businesses should prepare for disruption from their new competitors.

Yip and McKern provide case studies of successful firms, outline ten ways in which the managerial and innovative capabilities of these firms differ from those of Western firms, and describe how multinationals doing business in China can become part of the Chinese ecosystem of new knowledge and technology. Yip and McKern argue that these innovation capabilities will be the basis for creating world-class products and services to meet the challenges of a new era of global competition.

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