Springer Fachmedien Wiesbaden: 2823 books

Cover of Der Anti-Stress-Trainer für Betriebsräte

Der Anti-Stress-Trainer für Betriebsräte

Nicht untergehen im Strudel der Rollenkonflikte

by Martin Ulmer, Peter Buchenau
Language: German
Release Date: January 21, 2017

Dieses Buch aus der Anti-Stress-Trainer-Reihe beschäftigt sich mit den spezifischen Stressfaktoren im Arbeitsalltag von Betriebsräten und deren effizienter Bewältigung.  Betriebsräte sind als Vermittler zwischen Arbeitgeber und Arbeitnehmer einer Vielzahl von Rollenkonflikten ausgesetzt....
Cover of Erfolgreicher Einstieg ins professionelle E-Mail-Marketing

Erfolgreicher Einstieg ins professionelle E-Mail-Marketing

Wirkungsvolle E-Mail-Kampagnen selbst erstellen

by Martin Bucher, Katja Hänsler, Roman Schiffelholz
Language: German
Release Date: August 25, 2016

Dieses Buch liefert Ihnen wesentliche Grundlagen und wertvolle Tipps rund um das Thema E-Mail-Marketing, dem erfolgreichsten Online-Marketing-Instrument. Damit haben Sie ein umfangreiches Nachschlagewerk zur Hand, das Ihnen den Einstieg in und die effektive Nutzung des verkaufsstärksten Online-Kanals...
Cover of Grenzen

Grenzen

Theoretische, konzeptionelle und praxisbezogene Fragestellungen zu Grenzen und deren Überschreitungen

by
Language: German
Release Date: November 21, 2017

Der Band setzt sich mit einem für Planung und Politik sowie räumliche Sozialforschung wichtigen, jedoch wenig beleuchteten Thema auseinander – mit dem Thema der Grenze. Dabei ist der Band auf unterschiedlichen Diskursebenen angesiedelt: einerseits auf einer theoretisch-konzeptionellen Ebene, die...
Cover of Data Analytics

Data Analytics

Models and Algorithms for Intelligent Data Analysis

by Thomas A. Runkler
Language: English
Release Date: July 26, 2016

This book is a comprehensive introduction to the methods and algorithms of modern data analytics. It provides a sound mathematical basis, discusses advantages and drawbacks of different approaches, and enables the reader to design and implement data analytics solutions for real-world applications....
Cover of Games for Health

Games for Health

Proceedings of the 3rd european conference on gaming and playful interaction in health care

by
Language: English
Release Date: October 16, 2013

Founded in 2004, the Games for Health Project supports community, knowledge and business development efforts to use cutting-edge games and game technologies to improve health and health care. The Games for Health Conference brings together researchers, medical professionals and game developers to...
Cover of Anthropology of Dying

Anthropology of Dying

A Participant Observation with Dying Persons in Germany

by Mira Menzfeld
Language: English
Release Date: October 10, 2017

Mira Menzfeld explores dying persons’ experiences of their own dying processes. She reveals cultural specificities of pre-exital dying in contemporary Germany, paying special attention to how concepts of dying ‘(un)well’ are perceived and realized by dying persons. Her methodological focus centers...
Cover of The Changing East Asian Security Landscape

The Changing East Asian Security Landscape

Challenges, Actors and Governance

by
Language: English
Release Date: November 14, 2017

The topic of this book deals with a highly relevant empirical issue: East asian security and the dynamics of the respective governance structure or architecture are not only of regional but of global concern. Since the pivot of the American pivot to East Asia and other external actor´s responses...
Cover of Social Theory and Social Movements
by
Language: English
Release Date: September 6, 2016

Social movements are not only a potential challenge to societies, they also challenge social theory. This volume looks at social movements and social movement research through the lens of different social theories. What can social movement studies learn from these theories? And: What can these theories...
Cover of Architectural Transformations in Network Services and Distributed Systems
by Andriy Luntovskyy, Josef Spillner
Language: English
Release Date: March 23, 2017

With the given work we decided to help not only the readers but ourselves, as the professionals who actively involved in the networking branch, with understanding the trends that have developed in recent two decades in distributed systems and networks. Important architecture transformations of distributed systems have been examined. The examples of new architectural solutions are discussed.
Cover of Their Members' Voice

Their Members' Voice

Civil Society Organisations in the European Union

by Meike Rodekamp
Language: English
Release Date: June 17, 2013

The role of civil society organisations in Brussels is debated. Some view them as representatives of their members and thus as legitimising agents for policy-making in the European Union. Others see them as being elitist and out of touch with their membership bases, therefore ill-suited to promote...
Cover of Strategic Marketing

Strategic Marketing

Market-Oriented Corporate and Business Unit Planning

by Torsten Tomczak, Sven Reinecke, Alfred Kuss
Language: English
Release Date: September 15, 2017

Dieses Lehrbuch führt in verständlicher, systematischer und knapper Form in die Problemfelder der Marketingplanung ein. Sowohl die Marketingplanung auf der Unternehmens- und Geschäftsfeldebene als auch die Planung des Marketing-Mix werden behandelt. Mit Hilfe von zahlreichen kurzen Fallbeispielen...
Cover of Peripheralization

Peripheralization

The Making of Spatial Dependencies and Social Injustice

by
Language: English
Release Date: January 12, 2013

Peripheries emerge as a result of shifts in economic and political decision-making at various scales. Therefore peripheral spaces are not a “natural” phenomenon but an outcome of the intrinsic logic of uneven geographical development in capitalist societies. Discussing examples from Germany, Eastern...
Cover of School and Community Interactions

School and Community Interactions

Interface for Political and Civic Education

by
Language: English
Release Date: November 1, 2012

Within the European and Asian context scientists from nine different countries are concerned with political and social interactional structures between schools as public institutions and the local political actors which influence the school environment. The contributions give answers to questions...
Cover of Innovatives Brand Management

Innovatives Brand Management

Wie Sie Marken in digitalen Zeiten organisieren, führen und optimieren

by Günther Misof, Michael Schwarz
Language: German
Release Date: March 30, 2017

Dieses Buch erklärt, wie Marken heute geführt werden müssen: innovativ, flexibel und mutig, aber auch strukturiert und effizient. Die Autoren zeigen, wie das konkret funktionieren kann, und beantworten die derzeit drängenden Fragen. Wie kann man seine Marke über alle neuen digitalen und analogen...
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