Marta Ferreira: 3 books

Cover of Lean Culture: From 'Yes But' to 'Can Do'
by Marta Ferreira
Language: English
Release Date: March 12, 2013

Are you finding your staff resistant to change? Is your workforce just going through the motions? Are they increasingly looking inward, reducing their focus on the customer?These are not uncommon challenges. Whether caused by globalization, bureaucracy or tight local competition, leaders all...
Cover of Lean Process: From 'Get the Customer' to 'Keep the Customer'
by Marta Ferreira
Language: English
Release Date: February 9, 2015

Is your organization ‘committed’ to customer service, yet struggling to retain its customers? If so you are not alone.While most companies place heavy emphasis on the acquisition of new customers, most fail to provide outstanding value to those customers they already have. When customers...
Cover of Lean Leadership: From Manager to Leader
by Marta Ferreira
Language: English
Release Date: May 3, 2012

As a leader or manager, your job is to work with your team to meet your organization’s goals. But as you know, that’s not always as simple as it sounds. It’s very easy to be busy but never really get anything done; always rushing but never really sure how what you’re doing fits into the bigger...
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