Die Keure Publishing: 13 books

OVER HET BOEK “WTF is blockchain”, dacht Gerrie Smits een paar jaar geleden. Hij had al veel nieuwe technologieën zien passeren, maar geen enkele had hem ooit ’s nachts wakker gehouden. Dit keer was het anders. Blockchain had de eigenschappen om impact te hebben op een fundamenteel niveau:...

Ondanks de opkomst van sociale media is e-mail nog lang niet dood.  In de professionele wereld groeit het gebruik ervan zelfs nog steeds. We zijn meer dan een kwart van onze werktijd bezig met e-mail. Maar heel weinigen hebben ooit een cursus gevolgd over wat een e-mailapplicatie kan en hoe...

Pricing is hard as it determines your market position, whether your customers buy from you and whether you can provide the level of service required by those customers Lean Pricing is a practical toolkit that will positively influence your pricing strategy, revealing insights in the different...

Do you want to discover how social technologies transform individuals and organisations? Are you looking for hands-on tips on how to implement this technology? Are you ready to steal ideas from the very people who succeeded? Then this book is exactly what you need. In this book, you will find: •...

"Learn from the mistakes of others. You can never live long enough to make them all yourself" Startup ideas inspire hundreds of thousands of entrepreneurs all over the world. On the flip side, the majority of entrepreneurial ventures fail. Have you ever wondered what the catalyst for such...

A complete and well-documented review of contract law in China. This in-depth introduction to the law of contracts of Mainland China was written for Western lawyers who have contacts with the People’s Republic of China, for scholars and students of comparative law or of Sinology. As stated...

This book is the disquisition of what I know and truly believe makes products a success and how you can replicate it within your company. What is this book about? Why should I read this book? Why did you write this book? These were the three questions I received from a good friend. So what...

How to lead efficiently in a volatile, uncertain, complex and ambiguous world? Leadership has never been as difficult as it is today. And it has never been as crucial. In this VUCA world people ask leaders to provide certainty. They cannot. In the volatile, uncertain, complex and ambiguous...

Different strategies and tactics to accelerate innovation and growth through collaboration. This is not the hype story of how cool startups are and why you should invest in them with a fund or setup an accelerator. Corporate Venturing is so much more than CVC - Corporate Venture Capital. The...

How to build winning digital products today? In this book, the authors explore what it takes to build winning digital products today. They focus on the idea that one should stop building software, and build digital services instead, effectively combining Hyperscale and Microcare: the ability...

Food plays an essential part in everyday life. Food should be tasty, healthy, sustainable and preferably not too expensive. But food should also be safe and with sufficient guarantees on maintaining good quality aspects until the end of shelf life. The various actors in the food supply chain...

This booklet’s goal is to provide an introduction to smarketing and hopes to provide some new tactics, based on growth hacking, in implementing a smarketing approach. For readers new to this field, and to better understand the provided smarketing methodology, this booklet starts with an introduction...

Do you have the dedication, discipline and concentration to finish what you set out to do? To be a high performer? This book is not meant to come up with the typical ten point plan that you find in the plethora of books on “how to…” or “finding the shortcut to…”. It is simply not...