Dave Donelson: 30 books

If you’re in sales, you want to build new demand for your products and services, find more new customers, and develop closer, stronger relationships with your existing clients. Dave Donelson's system of Creative Selling will help you do all those things and more. Dave Donelson hase worked...

If you’re in sales, your goal is to build new demand for your products and services, find more new customers, and develop closer, stronger relationships with your existing clients. Dave Donelson’s Creative Selling System will help you do all those things and more. As a manager, business...

Businesses come and go and there are plenty of reasons for their success or failure, but the ones that thrive almost always have one thing in common: they are good marketers. What does that mean? It means they make all their business decisions based on meeting their customers’ needs. Which products...

Dave Donelson has helped hundreds of small business owners and managers create advertising campaigns that attract new customers, build loyalty, and encourage repeat purchases. In The Dynamic Manager’s Guide To Advertising, he shows you how to increase the return on your advertising investment by...

What would make your business more successful? Dave Donelson asked retailers, manufacturers, restaurant owners, service providers, and many others what they needed to take their companies to the next level. He also asked them to share the lessons they’ve learned over the years with other business...

Businesses that thrive-and the managers who run them-have one thing in common: they make their decisions based on meeting their customers' needs. They are good marketers. Dave Donelson distills the experiences of hundreds of such business owners-and his own as an entrepreneur and consultant-into this...

Dave Donelson makes selling a creative act. Following his system, you’ll create new demand for your products and services, find more new customers, and develop closer, stronger relationships with your existing clients. All the basic techniques of selling are covered—finding and qualifying prospects,...

Golf has so much more to offer than hushed fairways and perfectly-trimmed greens. For golfers with open and slightly-twisted minds, there are also blue gnomes that read putts, ghosts with golf tips, and witches you never, ever want to play through. These 18 stories by veteran golf writer Dave Donelson...

You can’t spend too much time or effort on good hiring. The alternative is managing the wrong person for the job, which is far more difficult. A good hire rewards you every day you work with them. “Five Steps to Hiring Good People – An Overview” takes you through creating a job description,...

Approach closing opportunities with the idea that every sales call should give the customer yet another reason to do business with you—again. It’s a pro-active, pro-customer way to look at your job. When it comes time to ask for the order, it’s easy! “Fear Of Closing” takes the mystery...

Family businesses confront the same problems faced by any small company—and then some. Squabbles over titles and responsibilities get confused with sibling rivalries while adapting to changing market conditions often conflicts with cherished tradition. The very real family-owned companies in this...

Promotions can give your company a short-term boost in sales or a long-term path for revenue growth. Each of these promotion and advertising ideas includes a description of the markets in which it works best, a step-by-step outline for executing it, and dozens of helpful do’s and don’ts from the...

You can’t sell someone who refuses to meet you—or can you? There are dozens of practical, legal ways to get past voice mail, charm human assistants, and persuade important people to give you a slice of their precious time so you can make a sales pitch. “Getting Your Foot In The Door”...

“First Things First For New Hires” explains how to orient, train, and evaluate the new employee during a standard 90-day trial period. “Making The Good Great By Training Them” shows how to training can both motivate your staff and maximize their performance. In “Should You...