Wharton Press imprint: 34 books

Why do as many as 75% of change initiatives fail? We live in an era where constant change is the norm rather than the exception. Given globalization, increased competition, and constant technological turnover, no organization can run in place: change is not optional. However, the sad fact is...

The branding bible for today’s globalized world Today, brands have become even more important than the products they represent: their stories travel with lightning speed through social media and the Internet and across countries and diverse cultures. A brand must be elastic enough to allow...

“Impact investing can be a powerful instrument of change.” -Judith Rodin, President, The Rockefeller Foundation, and Margot Brandenburg, in the introduction A new wave of investors is using impact investing to address some of the greatest challenges of our time-from climate change and water...

Take your gamification efforts to the next level When The Economist covered Kevin Werbach and Dan Hunter’s new book For the Win in 2012, they referred to gamification as a “management craze.” Since then, gamification has proved to be much more than a fleeting fad: it is a global movement....

The student-athlete’s life: practice, gym, weight room, film review, repeat. Simply put, sports come first. Academics is a distant second. As the revenues generated by big-time college sports continue to skyrocket, virtually all of the debate involves whether (and how much) student-athletes...

***800-CEO-READ BESTSELLER Featured in* Fortune, Harvard Business Review, and Entrepreneur, Go Long is “mandatory reading for the CEOs and boards of all public companies,” according to David M. Rubenstein, co-founder and co-executive chairman of The Carlyle Group.** The lifespans...