Rowman Littlefield Publishers imprint: 5577 books
Game It Up!
Using Gamification to Incentivize Your Library
Language: English
Release Date: August 14, 2015
Using game theory and mechanics in non-game settings to promote engagement and learning is a new trend in both business and education sectors. Savvy marketers are gamifying their efforts by offering customers loyalty badges, check-in incentives, and achievement rewards and clever employers are leveraging...
Moral Soundings
Readings on the Crisis of Values in Contemporary Life
Language: English
Release Date: April 2, 2004
Moral Soundings takes a fresh new approach to introducing students and general readers to contemporary ethics. Rather than surveying the standard fare in a typical anthology format, Furrow collects diversified essays around a structured theme: does Western culture face a moral crisis of values? Prominent...
by Elizabeth C. Hanson
Language: English
Release Date: January 28, 2008
Language: English
Release Date: January 28, 2008
This readable and cogent book provides a much-needed overview of the information revolution in a global context. First tracing the historical evolution of communications since the development of the printing press, Elizabeth C. Hanson then explores the profound ways that new information and communication...
Toward a Political Economy of Culture
Capitalism and Communication in the Twenty-First Century
Language: English
Release Date: November 22, 2003
Several of the most important and influential political economists of communication working today explore a rich mix of topics and issues that link work, policy studies, and research and theory about the public sphere to the heritage of political economy. Familiar but still exceedingly important topics...
Rethinking Race, Class, Language, and Gender
A Dialogue with Noam Chomsky and Other Leading Scholars
Language: English
Release Date: August 16, 2011
Oftentimes, critical examinations of oppression solely focus on one type and neglect others. In this single volume, Pierre Orelus examines the way various forms of oppression, such as racism, classism, capitalism, sexism, and linguicism (linguistic discrimination) operate and limit the life chances...
by Barbara Adam, Wendell Bell, Michael Burawoy
Language: English
Release Date: July 16, 2009
Language: English
Release Date: July 16, 2009
Public sociology—an approach to sociology that aims to communicate with and actively engage wider audiences—has been one of the most widely discussed topics in the discipline in recent years. The Handbook of Public Sociology presents a comprehensive look at every facet of public sociology in theory...
Everyday Forms of Whiteness
Understanding Race in a 'Post-Racial' World
Language: English
Release Date: January 16, 2011
The second edition of Melanie Bush's acclaimed Everyday Forms of Whiteness looks at the often-unseen ways racism impacts our lives. The author has interviewed and surveyed hundreds of college students and reveals that even though we talk as though we live in a "post-racial" world after the...
Antiracist Education
From Theory to Practice
Language: English
Release Date: March 11, 2002
This book combines theory, practice, and ethnography in an exploration of how teachers can fully implement diversity and antiracism as a foundation of their teaching approach. The author, a white mother of children of color, whose work is influenced by her own experience being raised in an antiracist,...
The Board and Superintendent Handbook
Current Issues and Resources
Language: English
Release Date: September 10, 2015
The Board and Superintendent Handbook: Current Issues and Resources is a practical guide for both board members and superintendents. The book includes contributions from experienced and new superintendents and board members on a wide range of topics that boards and superintendents must navigate together...
Working Toward Success
Board and Superintendent Interactions, Relationships, and Hiring Issues
Language: English
Release Date: February 10, 2016
The importance of positive board/superintendent relationships cannot be understated. The need to balance competing political pressures to create the best possible learning opportunities for students is ever present. Most importantly, board/superintendent relationships should be cultivated with openness...
The Activation Imperative
How to Build Brands and Business by Inspiring Action
Language: English
Release Date: November 29, 2016
How can marketers navigate the growing array of marketing specialties, multiplying media options and data sources, and increasing content saturation to improve effectiveness and return on investment?
How can they provide consumers with seamless experiences of value across channels that overcome...
Beyond the Worship Wars
Building Vital and Faithful Worship
Language: English
Release Date: April 1, 2001
Almost every congregation is experiencing tension over worship. Many congregations have been participating in a renaissance of worship known as the "liturgical movement" and have reclaimed worship forms that have served the church for centuries. Yet because the church today is operating...
The Brains Behind Great Ad Campaigns
Creative Collaboration between Copywriters and Art Directors
Language: English
Release Date: July 16, 2009
Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like the Budweiser 'Clydesdale and Dalmatian' spots, the 'PEDIGREE' Adoption Drive' program, or the breakthrough UPS 'Whiteboard' campaign.
Politics and Film
The Political Culture of Television and Movies
Language: English
Release Date: July 18, 2016
Politics and Film examines popular movies and television shows as indicators of social and political trends to explore the political culture of the United States. Updated to include the popular and controversial movies and shows American Sniper, House of Cards, Orange Is the New Black, and Twelve...