Pearson Ft Press imprint: 180 books
Social Media and Public Relations
Eight New Practices for the PR Professional
Language: English
Release Date: April 17, 2012
In Social Media and Public Relations: Eight New Practices for the PR Professional, social marketing pioneer Deirdre Breakenridge teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage customers in a social world. This concise, action-oriented book...
In Line Behind a Billion People
How Scarcity Will Define China's Ascent in the Next Decade
Language: English
Release Date: August 26, 2013
Nearly everything you know about China is wrong! Yes, within a decade, China will have the world’s largest economy. But that is the least important thing to know about China. In this enlightening book**,** two of the world’s leading China experts turn the conventional wisdom on its head, showing...
Publish or Perish
Scheduling Challenges in the Publishing Industry
Language: English
Release Date: January 16, 2014
This new business analytics case study challenges readers to manage the complex book publishing process from manuscript through printing and shipping, keeping projects on time to meet the industry's crucial spring and fall seasons. Crystallizing realistic analytical challenges faced by companies in many...
The Definitive Guide to Order Fulfillment and Customer Service
Principles and Strategies for Planning, Organizing, and Managing Fulfillment and Service Operations
Language: English
Release Date: December 16, 2013
This is the most authoritative and complete guide to planning, implementing, measuring, and optimizing world-class supply chain order fulfillment and customer service processes. Straight from the Council of Supply Chain Management Professionals (CSCMP), it brings together up-to-the-minute knowledge and...
The Definitive Guide to Warehousing
Managing the Storage and Handling of Materials and Products in the Supply Chain
Language: English
Release Date: December 16, 2013
This is the most authoritative and complete guide to planning, implementing, measuring, and optimizing world-class supply chain warehousing processes. Straight from the Council of Supply Chain Management Professionals (CSCMP), it explains each warehousing option, basic warehousing storage and handling...
Trends and Research in the Decision Sciences
Best Papers from the 2014 Annual Conference
Language: English
Release Date: December 24, 2014
Decision science offers powerful insights and techniques that help people make better decisions to improve business and society. This new volume brings together the peer-reviewed papers that have been chosen as the "best of the best" by the field's leading organization, the Decision Sciences Institute....
Models and Applications in the Decision Sciences
Best Papers from the 2015 Annual Conference
Language: English
Release Date: December 17, 2015
NEW ADVANCES IN THE SCIENCE OF DECISION MAKING:
Practical and relevant research from DSI, the field’s leading organization
14 OUTSTANDING PAPERS APPLYING RIGOROUS RESEARCH METHODS TO IMPORTANT SOCIETAL AND BUSINESS DECISION ENVIRONMENTS
NEW OPPORTUNITIES TO IMPROVE PERFORMANCE IN STRATEGY,...
by Decision Sciences Institute, Merrill Warkentin
Language: English
Release Date: August 18, 2015
Language: English
Release Date: August 18, 2015
Today, business success depends on making great decisions – and making them fast. Leading organizations apply sophisticated business analytics tools and technologies to evaluate vast amounts of data, glean new insights, and increase both the speed and quality of decision making. In The Best Thinking...
Seven Steps to Success for Sales Managers
A Strategic Guide to Creating a Winning Sales Team Through Collaboration
Language: English
Release Date: May 30, 2015
Master today’s breakthrough strategy for developing and sustaining high-performance sales teams! Long-time sales team leader Max Cates shows how to go far beyond "old school," "command and control" sales management, unleashing the full power and energy of your salespeople through a participatory management...
The Managerial Leadership Bible
Learning the Strategic, Organizational, and Tactical Skills Everyone Needs Today
Language: English
Release Date: March 19, 2015
Think of this comprehensive handbook as your personal mini management seminar on identifying organizational excellence – and then achieving it! World-renowned executive trainer and consultant Jeffrey Magee helps you recognize the management approaches that work best, and then model your own strategies...
The Definitive Guide to Social CRM
Maximizing Customer Relationships with Social Media to Gain Market Insights, Customers, and Profits
Language: English
Release Date: February 24, 2015
Make Social CRM work! This book presents the first proven framework and step-by-step methodology for driving maximum value from Social CRM throughout sales, marketing, customer service, and beyond.
Barton Goldenberg,the field’s #1 expert, offers a proven, four-step methodology for...
Making Strategy Work
Leading Effective Execution and Change
Language: English
Release Date: May 24, 2013
Without effective execution, no business strategy can succeed. This second edition delivers a powerful framework every leader can use to overcome the obstacles to successfully deploying business strategy. In this book, leading consultant and Wharton professor Lawrence Hrebiniak offers a comprehensive,...
Practices for Engaging the 21st Century Workforce
Challenges of Talent Management in a Changing Workplace
Language: English
Release Date: August 29, 2013
Strengthen workforce and employee engagement in today’s “new normal” organizational environment! Today’s workforces, today’s companies, and today’s business environments have all changed radically: even if the economy improves, companies will stay lean, and continue to rely heavily on contingent...
Same Words, Different Language
A Proven Guide for Creating Gender Intelligence at Work
Language: English
Release Date: April 29, 2016
Barbara Annis, the world's leading corporate gender specialist, believes that men and women don't understand each other because they don't appreciate the different ways men and women relate, communicate, problem-solve, and make decisions. In this original, solutions-based book, Annis explains exactly...