Pearson Ft Press imprint: 180 books

This volume brings together important new research in decision science, capturing the crucial role of local context in a globalized, standardized world. Assembling the best work presented at the 2013 Conference of the European Decision Sciences Institute, it considers classic decision science problems...

A NEW, MORE PRACTICAL EDITION OF THE POPULAR SCIENTIFIC GUIDE TO UNDERSTANDING OTHER PEOPLE   What really bothers you about your boss—or your daughter’s boyfriend? Why are you so attracted to the person you’re dating? Can you rely on your intuition about people? This book will...

Your military skills and experience will be invaluable to you in civilian life. But your successful transition won't just happen. You need a network of people who can help you decide where you want to go[md]and then help you get there. Don’t know how to build that network? No problem: Business...

This book has one simple goal: to help you succeed in your next presentation or speech.   You don’t need decades of training to achieve this goal. You don’t need the eloquence of Lincoln or Churchill or Martin Luther King. You just need to learn and practice 10 simple rules…and...

Will "Big Data" supercharge the economy, tyrannize us, or both? Data Exhaust is the definitive primer for everyone who wants to understand all the implications of Big Data, digitally driven innovation, and the accelerating Internet Economy. Renowned digital expert Dale Neef clearly explains: What...

Today's business leaders are confronted with a variety of obstacles that threaten their very survival. To survive and thrive, the modern manager must know how to lead through adversity while preparing their companies for a new era of success. In Ruthless Execution, Amir Hartman and Craig LeGrande...

Today, engaging customer advocates is one of the most powerful marketing strategies available to you. Advocates provide third-party validation and positive relevance; build and protect brands, and create exceptionally effective content to influence buyer decisions. Sales teams enjoy the benefits of...

Learn everything you need to know to start using business analytics and integrating it throughout your organization. Business Analytics Principles, Concepts, and Applications brings together a complete, integrated package of knowledge for newcomers to the subject. The authors present an up-to-date...

Until recently, neuroscientists thought glial cells did little more than hold your brain together. But in the past few years, they've discovered that glial cells are extraordinarily important. In fact, they may hold the key to understanding intelligence, treating psychiatric disorders and brain injuries...

Thousands of executives have discovered a powerful truth: the best way to improve your performance is to improve your health and well being. Now, top executive coach Steven MacGregor helps you leverage this truth in your life and your business.   MacGregor brings together breakthrough...

YOUR BEST ROUTE TO CAREER SUCCESS   CREATE A PERSONAL DEVELOPMENT PLAN YOU OWN AND CONTROL! Complete, easy-to-use Individual Development Planning template for you or your colleagues Hundreds of bite-sized, practical, no cost ways to take charge of your own development Plus...

Leverage hidden similarities and connections to succeed in new markets and avert emerging business risks! Firmly rooted in the latest cognitive science, Thematic Thinking helps you recognize your great opportunities and grave threats in distant but related industries and markets. If you're an executive,...