Business Science Reference imprint: 670 books

Recent news events related to quality in global supply chains have called attention to the need for more research on supply chains that operate in a global context. Indeed, it would be difficult to find a supply chain that does not cut across national boundaries at some point. The presence of global...

Understanding the organizational dimensions that surround information systems is essential for professionals involved in the field, ultimately improving upon organizational design and performance. Examining the Informing View of Organization: Applying Theoretical and Managerial Approaches will utilize...

The tourism industry is a multi-billion dollar enterprise, with more people from all cultures and nationalities choosing to spend their leisure time traveling and visiting new locations. To exploit this burgeoning market, tourism agencies must carefully consider the desires and goals of travelers...

Religious studies and research has gained a lot of interest and considerable attention from researchers, policy makers, and practitioners during the last few years. Though interest has increased, religious tourism is vastly underrepresented in modern research and not much is known on the subject’s...

With economics as the motivation behind cloud computing, it continues to change the way corporate computing will be done in the future. Therefore a better understanding of the aspects of cloud computing, as well as the influence it has on organizations and management, is essential. Cloud Computing Service...

The significance of big data can be observed in any decision-making process as it is often used for forecasting and predictive analytics. Additionally, big data can be used to build a holistic view of an enterprise through a collection and analysis of large data sets retrospectively. As the data deluge...

Companies and organizations are increasingly more aware of the importance of people and their knowledge for dealing with economic scenarios as well as their relationships developed both inside and outside of the company. Strategic Approaches for Human Capital Management and Development in a Turbulent...

In order to strive for a competitive advantage in their industry, organizations have begun achieving innovation through knowledge-driven learning models to ensure that organizational activities are efficient and effective. Learning Models for Innovation in Organizations: Examining Roles of Knowledge...

Although enterprise, system, and software architectures have many common features and often overlap in practice, the presence of each architecture is required in the planning and design of a system. The alignment of these architectures in the design processes is important in the development of software-intensive...

As time and distance become conquerable in a global economy, understanding the future of supply chain management is the process of understanding how the world interacts. Innovations in Logistics and Supply Chain Management Technologies for Dynamic Economies disseminates supply chain management and...

Computational Intelligence (CI) is a term corresponding to a new generation of algorithmic methodologies in artificial intelligence, which combines elements of learning, adaptation, evolution and approximate (fuzzy) reasoning to create programs that can be considered intelligent. Supply Chain Optimization,...

A new sub-area of marketing is emerging called neuromarketing. It combines psychology, neuroscience, and economics with the study of consumer motivations. This is leading to the creation of new technological approaches that enable companies to read the customer's mind and tailor marketing practices,...

The key to any marketing strategy is finding a way to reach and appeal to the consumer. In the case of a diverse consumer pool, marketers must strive to direct their promotional efforts to appeal to a global customer base. Analyzing the Cultural Diversity of Consumers in the Global Marketplace explores...

Continuous improvements in digitized practices have created opportunities for businesses to develop more streamlined processes. This not only leads to higher success in day-to-day production, but it also increases the overall success of businesses. E-Manufacturing and E-Service Strategies in Contemporary...