by
Yu-Min Joo, Yooil Bae, Eva Kassens-Noor
Language: English
Release Date: July 4, 2017
This book provides a holistic analysis of South Korea’s strategic use of mega-events in its modern development. It examines the Summer Olympics (1988), the World Expo (1993), the FIFA World Cup (2002), and the Winter Olympics (2018) over the past 30 years of the country’s rapid growth, and across...