Yang Yiming: 1 book
Free Antivirus and its Market Implimentation
a Case Study of Qihoo 360 And Baidu
Language: English
Release Date: November 10, 2014
The study analyzed the business model of two selected Chinese AV-vendors, Qihoo 360 and Baidu, from the perspective of their product development model, revenue model, marketing and distribution, and services and implementation. Furthermore, market research was conducted to compare the Chinese and Western...
