Xavier Quattrocchi Oubradous: 1 book
Emoti-coms
A marketing guide to communicating through emotions
Language: English
Release Date: April 1, 2011
Marketing is broken. Everyday, consumers are bombarded with thousands of commercial messages, and they have become increasingly adept at screening out or instantly forgetting them. The advertising quest for eyeballs is floundering and research and developments in technology suggest that reaching people...
