William G Forgang: 2 books

Book cover of Strategy-specific Decision Making: A Guide for Executing Competitive Strategy
by William G. Forgang
Language: English
Release Date: February 12, 2015

Providing a novel approach to business policy and strategic management, this book focuses on the implementation of a firm's competitive strategy throughout all levels of the organization.
Book cover of Management Economics: An Accelerated Approach
by William G. Forgang, Karl W. Einolf
Language: English
Release Date: March 26, 2015

Thoroughly classroom tested, this text is designed specifically for one-semester accelerated and online courses at the upper undergraduate and MBA levels. It is based on the theme that business and personal decisions are made within both micro- and macro-economic environments. By understanding the...
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