T Scott Gross: 2 books

Book cover of Positively Outrageous Service

Positively Outrageous Service

How to Delight and Astound Your Customers and Win Them for Life

by T. Scott Gross, Andrew Szabo, Michael Hoffman
Language: English
Release Date: August 2, 2016

In today’s tough economy, cutting prices and providing good service aren’t enough. To be truly successful, innovative businesspeople must learn the art of Positively Outrageous Service (POS)—doing the unexpected unexpectedly and giving the customer more than he or she could hope for. POS put...
Book cover of Millennial Rules

Millennial Rules

How to Connect with the First Digitally Savvy Generation of Consumers and Employees

by T. Scott Gross
Language: English
Release Date: October 8, 2013

In today’s digital world, the Baby Boomers and Generation X are giving way to a new generation of consumers: the Millennials. These tech-savvy consumers-bearing the mantra “my way, right way, why pay?”-want quick, customizable service that is negotiated on their terms and delivers great value....
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